Remote Content Marketing Lead & Strategist

Purpose; Tangerang; Remote; IDR 360,000,000 - 720,000,000; Full time

Benefits offered by this job

Competitive salary

Fully remote

Professional development

Remote-first culture

Job summary

InterContinental Jakarta Pondok Indah seeks an experienced Content Marketing Manager to lead our remote content strategy. You will craft and execute content initiatives that attract, engage and convert audiences across blogs, websites and social channels, with a strong SEO focus.

You will oversee the content calendar, collaborate with cross-functional teams, and measure impact using analytics. This role offers a remote-first environment and opportunities to drive brand leadership in hospitality.

Qualifications

• Bachelor's degree in Marketing, Communications, English, Journalism or related field.
• Proven experience as Content Marketing Manager, Content Strategist, or similar role.
• Strong writing, editing and proofreading skills with a published portfolio.
• In-depth knowledge of SEO principles and content optimization techniques.
• Experience with CMS platforms (e.g., WordPress).
• Familiarity with social media platforms and content distribution strategies.
• Proficiency in analytics tools (Google Analytics) to measure performance.

Responsibilities

• Develop and implement a comprehensive content marketing strategy aligned with business goals.
• Create, edit and proofread high-quality content for blog posts, website copy, social media, whitepapers and emails.
• Optimize content for SEO to increase organic visibility and traffic.
• Manage the editorial calendar and timely delivery of content.
• Collaborate with marketing, design and product teams for brand consistency.
• Analyze content performance with analytics tools and iterate.
• Stay updated on industry trends and content formats.
• Manage external content creators and agencies as needed.
• Promote content across digital channels to maximize reach and engagement.
• Measure and report on content marketing ROI and impact.

Skills

Content marketing

SEO

WordPress

Google Analytics

Editing/Writing

Project management

Education

Bachelor's degree in Marketing/Communications/English/Journalism

Tools

WordPress

Google Analytics

Job description

InterContinental Jakarta Pondok Indah seeks an experienced Content Marketing Manager to lead our remote content strategy. You will craft and execute content initiatives that attract, engage and convert audiences across blogs, websites and social channels, with a strong SEO focus.

You will oversee the content calendar, collaborate with cross-functional teams, and measure impact using analytics. This role offers a remote-first environment and opportunities to drive brand leadership in hospitality.