Brand Filmmaker & Content Lead

Cabo Bali; Tangerang; Remote; IDR 1,627,192,000 - 2,531,188,000; Full time

Benefits offered by this job

Health benefits

Paid time off

Home office stipend

Professional development budget

Job summary

WhatJobs Direct is seeking a visionary Remote Lead Content Strategist to spearhead content initiatives from anywhere in the world. You will define and execute content strategies that align with business goals and resonate with target audiences.

You will lead a distributed team, setting the tone and direction for all content creation, optimization, and distribution. The ideal candidate blends strategic thinking with creative flair and analytical prowess, driving engagement and measuring content

Qualifications

• Master's degree or equivalent with relevant field.
• 7+ years in content strategy/digital marketing with execution.
• Proven remote team leadership experience.
• Strong SEO, CMS knowledge, and analytics tooling.

Responsibilities

• Develop and implement comprehensive content strategies across websites, blogs, social media, and email marketing.
• Conduct content audits, competitive analyses, and audience research to identify opportunities and gaps.
• Define content goals, KPIs, and reporting frameworks to measure effectiveness.
• Lead and mentor a distributed team of content creators, editors, and SEO specialists.
• Oversee the editorial calendar to ensure timely, high-quality output.
• Establish and enforce content style guides, tone of voice, and best practices.
• Optimize content for search engines and user engagement.
• Collaborate with marketing, product, and sales to align with business objectives.
• Stay informed about industry trends and best practices in digital content strategy.

Skills

Strategic thinking

Remote team leadership

Communication

Writing & storytelling

Data-driven decisions

Education

Master's degree in Marketing/Communications/Journ

Tools

CMS

Google Analytics

Asana

Trello

Slack

Job description

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About the Role WhatJobs Direct is looking for a visionary Remote Lead Content Strategist to spearhead content initiatives from anywhere in the world. This is a fully remote, client-facing role where you will define and execute content strategies that align with business goals and resonate with target audiences. You will lead a distributed team, setting the tone and direction for all content creation, optimization, and distribution. The ideal candidate possesses a blend of strategic thinking, creative flair, and analytical prowess, with a proven ability to drive engagement and measure content performance. If you are passionate about crafting compelling narratives and building robust content ecosystems, this role offers an unparalleled opportunity to shape the future of digital communication for our client. Key Responsibilities

• Develop and implement comprehensive content strategies across various digital channels, including websites, blogs, social media, and email marketing.
• Conduct content audits, competitive analyses, and audience research to identify opportunities and gaps.
• Define content goals, KPIs, and reporting frameworks to measure the effectiveness of content initiatives.
• Lead and mentor a team of content creators, editors, and SEO specialists, fostering a collaborative and high-performing remote environment.
• Oversee the editorial calendar, ensuring timely and high-quality content production.
• Establish and enforce content style guides, tone of voice, and best practices.
• Optimize content for search engines (SEO) and user engagement.
• Collaborate with marketing, product, and sales teams to ensure content supports broader business objectives.
• Stay informed about industry trends, emerging platforms, and best practices in content strategy and digital marketing.

Requirements

• Master's degree in Marketing, Communications, Journalism, or a related field, or equivalent extensive experience.
• 7+ years of experience in content strategy, content marketing, or digital marketing, with a focus on strategy development and execution.
• Proven experience leading and managing remote teams.
• Exceptional strategic thinking and analytical skills, with the ability to translate data into actionable insights.
• Strong understanding of SEO, content management systems (CMS) and analytics tools (e.g., Google Analytics).
• Excellent writing, editing, and storytelling abilities.
• Demonstrated success in developing and implementing successful content campaigns that drive measurable results.
• Proficiency in project management and collaboration tools (e.g., Asana, Trello, Slack).
• Outstanding communication and presentation skills, comfortable presenting to senior leadership and diverse audiences.

Benefits As a fully remote position, this role offers the ultimate flexibility. Our client provides a competitive salary, comprehensive health benefits, generous paid time off, and a dedicated budget for professional development and home office setup