Product Marketing Assistant Manager

PT TOA Coating Indonesia; Tangerang; Vor Ort; IDR 180.000.000 - 280.000.000; Vollzeit

Zusammenfassung

PT TOA Coating Indonesia seeks a Product Marketing professional to manage the full product lifecycle from concept to launch, define pricing and positioning, and drive market success.

You will conduct market research, lead NPD, develop campaigns, and coordinate with cross-functional teams and external partners to strengthen profitability and competitive edge.

Qualifikationen

• Requires a Bachelor's degree in Marketing, Business Management, or related fields.
• Minimum 2 years of experience in Product Marketing, Product Management, or Product Specialist roles.
• Strong knowledge of market research, product development, and marketing communication.
• Experience in paint industry is an advantage.
• Good command of written and spoken English.
• Strong analytical, communication, creative, and organizational skills.
• Proficient in Microsoft Office.

Aufgaben

• Manage product lifecycle, specifications, pricing, and positioning.
• Conduct market research, competitor analysis, and identify market opportunities.
• Lead new product development (NPD) and product launching activities.
• Develop product marketing strategies and communication programs.
• Manage promotional campaigns, POSM, digital marketing, exhibitions, and events.
• Monitor product performance, profitability, and market competitiveness.
• Coordinate with cross-functional departments and external vendors.

Kenntnisse

Market research

Product development

Marketing communication

English proficiency

Analytical skills

Communication skills

Ausbildung

Bachelor's degree in Marketing or related fields

Tools

Microsoft Office

Jobbeschreibung

Manage product lifecycle, specifications, pricing, and positioning.

Conduct market research, competitor analysis, and identify market opportunities.

Lead new product development (NPD) and product launching activities.

Develop product marketing strategies and communication programs.

Manage promotional campaigns, POSM, digital marketing, exhibitions, and events.

Monitor product performance, profitability, and market competitiveness.

Coordinate with cross-functional departments and external vendors.

Requirements:

Bachelor's degree in Marketing, Business Management, or related fields.

Minimum 2 years of experience in Product Marketing, Product Management, or Product Specialist roles.

Strong knowledge of market research, product development, and marketing communication.

Experience in paint industry is an advantage.

Good command of written and spoken English.

Strong analytical, communication, creative, and organizational skills.

Proficient in Microsoft Office.