Product Development Manager

PT Sukses Corp International; Jakarta Pusat; On-site; IDR 167,400,000 - 256,680,000; Full time

Job summary

PT Sukses Corp International is seeking a product development professional to lead end-to-end development, from ideation to launch and evaluation. You will map consumer needs through market analysis and trend insights to shape innovative concepts aligned with brand goals.

The role requires collaboration with R&D, Packaging, Marketing, Procurement, and Production to ensure timely launches and ongoing optimization of product portfolios within the men’s care and personal care sectors.

Qualifications

• Bachelor’s or Master’s degree in Chemistry, Pharmacy, Cosmetic Science, Biology, or a related scientific field.
• Minimum 3 years of experience in Product Development, Product Innovation, NPD, or a similar position, preferably in men’s care, personal care, cosmetics, FMCG, or related industries.
• Proven experience in developing and launching new products from concept to market.
• Good understanding of product development processes and formulation basics, with ability to collaborate with R&D/Formulation teams.
• Strong understanding of market research, consumer insights, product benchmarking, and trend analysis.
• Strong analytical and problem-solving skills, with a high level of initiative, curiosity, and motivation to explore new opportunities.
• Able to translate consumer needs and market trends into innovative, differentiated, and commercially viable product concepts.
• Strong project management and cross-functional collaboration skills.
• Creative, consumer-oriented, and commercially minded, with a strong sense of innovation, differentiation, and product quality.
• Passionate about product innovation and staying ahead of market and consumer trends.

Responsibilities

• Lead the end-to-end product development process from ideation to launch and post-launch evaluation.
• Conduct market research, consumer analysis, and trend mapping to identify opportunities and needs.
• Develop innovative product concepts based on trends, insights, brand positioning, and opportunities.
• Create briefs covering concept, target consumer, benefits, claims, benchmarks, and performance goals.
• Collaborate with R&D, Packaging, Marketing, Procurement, Production, and related teams for timely launches.
• Benchmark products and competitors on performance, formulation, packaging, fragrance, claims, pricing, and strategy.
• Monitor industry trends in men’s care and personal care and translate into opportunities.
• Identify opportunities to improve and optimize existing products based on feedback and performance.
• Evaluate product performance post-launch to guide future directions.
• Explore new formats, ingredients, technologies, packaging concepts, and consumer experiences.

Skills

End-to-end product development

Market research

Consumer insights

Trend mapping

Product concept development

Cross-functional collaboration

Project management

Creative mindset

Problem solving

Education

Bachelor’s or Master’s degree in Chemistry, Pharmacy, Cosmetic Science, Biology, or related field

Job description

Job Description:

• Lead the end-to-end product development process, from product ideation and concept development to launch and post-launch evaluation.
• Conduct market research, consumer analysis, and trend mapping to identify new product opportunities and consumer needs.
• Develop innovative product concepts based on market trends, consumer insights, brand positioning, and business opportunities.
• Create product development briefs covering product concept, target consumer, key benefits, product claims, benchmark products, and desired product performance.
• Collaborate with R&D, Packaging, Marketing, Procurement, Production, and other related departments to ensure smooth product development and timely launch.
• Conduct product and competitor benchmarking, including product performance, formulation, packaging, fragrance, claims, pricing, positioning, and marketing strategy.
• Monitor and evaluate industry and consumer trends, particularly within the men’s care and personal care market, and translate relevant trends into potential product opportunities.
• Identify opportunities to improve and optimize existing products based on consumer feedback, market performance, product quality, and changing consumer preferences.
• Evaluate product performance and market response after launch to identify improvement opportunities and future product development directions.
• Explore new product formats, ingredients, technologies, packaging concepts, and consumer experiences to strengthen product innovation.
• Ensure product concepts are aligned with brand identity, consumer expectations, quality standards, and commercial objectives.

Skills & Requirements:

• Bachelor’s or Master’s degree in Chemistry, Pharmacy, Cosmetic Science, Biology, or a related scientific field.
• Minimum 3 years of experience in Product Development, Product Innovation, NPD, or a similar position, preferably in men’s care, personal care, cosmetics, FMCG, or related industries.
• Proven experience in developing and launching new products from concept to market.
• Good understanding of product development processes and formulation basics, with the ability to effectively collaborate with R&D/Formulation teams.
• Strong understanding of market research, consumer insights, product benchmarking, and trend analysis.
• Strong analytical and problem-solving skills, with a high level of initiative, curiosity, and motivation to explore new opportunities.
• Able to translate consumer needs and market trends into innovative, differentiated, and commercially viable product concepts.
• Strong project management and cross-functional collaboration skills.
• Creative, consumer-oriented, and commercially minded, with a strong sense of innovation, differentiation, and product quality.
• Passionate about product innovation and staying ahead of market and consumer trends.