Performance Marketing Specialist

PT.MYVENUS NETWORK INDONESIA; Jakarta Utara; On-site; IDR 120,000,000 - 180,000,000; Full time

Job summary

Summits Group Indonesia is seeking a Performance Marketing Specialist to manage paid campaigns across Meta platforms (Instagram/Facebook), with TikTok and Google as added channels. You will own end-to-end campaigns—from audience design to reporting and budget management—supported by an AI agent that drafts insights and proposes changes which you approve.

You will coordinate with Indonesian, Korean and global marketing teams, optimizing funnels for beauty, medical and dental clinics and ensuring

Qualifications

• Minimum 2–3 years of performance marketing experience with Meta Ads as the main platform.
• Ability to design a fresh audience structure and explain its rationale.
• Strong data literacy and ability to identify trends over noise.
• Strong written and verbal communication in Indonesian and English; Korean is a plus.
• Proactive, ownership-minded, and collaborative across teams.

Responsibilities

• Plan, build, and optimize Meta campaigns across Indonesian and global markets.
• Design audiences with layered structures and run structured tests with multiple creatives.
• Analyze funnel performance and adjust audience, creative, or budget accordingly.
• Work with AI agent to review reports and refine proposals.
• Report insights with data-backed requests to content teams and ensure attribution.

Skills

Meta Ads

Audience design

Data literacy

Indonesian-English comms

Tools

TikTok Ads

Google Ads

Meta Conversions API

Google Tag Manager / Pixel

Job description

MyVenus, MyDerma, MySkin, MyWave is looking for a Performance Marketing Specialist to run paid campaigns — primarily Meta Ads (Instagram / Facebook), with TikTok and Google as a plus — that bring Indonesian and English-speaking patients to Indonesia & Korea's leading aesthetic, dermatology, and dental clinics. You will own campaigns end-to-end — audience design, testing, reporting, and budget — with an AI agent that drafts reports and proposes changes as your day-to-day support. The agent proposes; you decide.

Key responsibilities:

Plan, build, and optimize Meta campaigns across Indonesian and Global markets — Click-to-WhatsApp, Instagram Lead Form → WhatsApp, and landing-page funnels.

Design audiences with a layered structure (Interest × Geography, Lookalike, Retargeting, Exclusion) and run structured tests with 4-6 creatives per ad set and a verdict date for every test.

Analyze funnel performance (CPL, cost per qualified lead, CPA, ROAS) and turn findings into concrete changes to audience, creative, or budget.

Work with our AI agent: review its daily / weekly / monthly reports, confirm or adjust its proposals, and give feedback that helps it improve.

Report judgment, not just numbers: what is blocking each brand, what you are changing, what you tried that didn't work, and what you need — and brief the content team with data-backed creative requests.

Keep attribution clean (URL parameters, ad-ID mapping, pixel / Conversions API), manage budgets responsibly, and close the loop with CS on lead quality.

Requirements:

Minimum 2-3 years of experience in Performance Marketing with Meta Ads as your main platform; leads generation or WhatsApp-based funnels preferred.

Ability to design an audience structure from scratch and explain why it is built that way.

Strong data literacy — CPL, cost per qualified lead, CPA, ROAS, learning phase — and the judgment to tell a real trend from noise.

Strong communication skills in both Indonesian and English; clear, structured written reporting is essential. Korean is a plus.

Proactive and ownership-minded: you raise issues before you are asked and bring a proposed fix together with the problem.

Collaborative and open to new tools and ways of working — you will work closely with content, CS, and clinic teams.

Experience running lead generation campaigns in the beauty, medical, dental, or lifestyle industries.

Experience working with cross-border marketing teams, particularly Korea-Indonesia.

Familiarity with TikTok Ads, Google Ads, Meta Conversions API, and Google Tag Manager / Pixel setup.

Learn to run performance marketing alongside an AI agent from day one — a way of working still rare in the market. We build it together; you grow with it.

Own real budgets in real markets (Indonesia + global English) with end-to-end tracking from ad impression → WhatsApp conversation → booking and revenue, in our in-house Performance Marketing Hub and CRM.

Direct collaboration with Indonesian, Korean and Global marketing teams and the clinics themselves.

Summits Group is a global K-Beauty & Medical Group headquartered in South Korea, with a growing presence in Indonesia. In Indonesia, Summits Group operates three integrated brands:

1. MyVenus — A medical and aesthetic concierge service connecting Indonesian clients with premium beauty clinics and hospitals in South Korea.

2. MyDerma — The management and operation of Banobagi Clinic Indonesia.

3. MySkin — The import and distribution arm for selected Korean skincare brands.

Our vision is:

Trust the journey. Trust MyVenus.

Based in Jakarta, Summits Group Indonesia oversees and integrates core business functions across the country.

Summits Group is a global K-Beauty & Medical Group headquartered in South Korea, with a growing presence in Indonesia. In Indonesia, Summits Group operates three integrated brands:

1. MyVenus — A medical and aesthetic concierge service connecting Indonesian clients with premium beauty clinics and hospitals in South Korea.

2. MyDerma — The management and operation of Banobagi Clinic Indonesia.

3. MySkin — The import and distribution arm for selected Korean skincare brands.

Our vision is:

Trust the journey. Trust MyVenus.

Based in Jakarta, Summits Group Indonesia oversees and integrates core business functions across the country.