Marketing Data Analyst

McEasy; Jakarta Pusat; On-site; IDR 133,920,000 - 267,840,000; Full time

Job summary

McEasy is seeking a Marketing Data Analyst to join our Marketing team in Jakarta. You will analyze and manage inbound leads and marketing performance data to improve CRM, email, and WhatsApp campaigns.

You will support digital activation efforts, including Meta and Google Ads, and help manage website content and SEO updates. The ideal candidate holds a statistics-related degree and 1–3 years of experience, with hands-on CRM experience for email/WhatsApp marketing and strong knowledge of Meta

Qualifications

• Bachelor's degree in Statistics or related field with strong data-handling skills.
• 1–3 years of relevant work experience.
• Hands-on experience using CRM for email and WhatsApp marketing.
• Familiar with Meta Ads, SEM/SEO, and Microsoft Excel.
• Experience using Zoho Campaign is a plus.

Responsibilities

• Analyze and manage inbound leads and marketing performance data.
• Run lead nurturing through CRM, particularly via email and WhatsApp channels.
• Support digital activation efforts such as Meta Ads and Google Ads.
• Manage website content, including SEO updates.

Skills

Data analysis

CRM marketing

Excel

Education

Bachelor's degree in Statistics or related field

Tools

Zoho Campaign

CRM platforms

Job description

McEasy is looking for a Marketing Data Analyst to join our Marketing team, helping us manage leads and marketing performance data to make our CRM, email, and WhatsApp marketing strategies more effective and data-driven.

Job Description:

• Analyze and manage inbound leads and marketing performance data
• Run lead nurturing through CRM, particularly via email and WhatsApp channels
• Support digital activation efforts such as Meta Ads and Google Ads
• Manage website content, including SEO updates

Job Qualifications:

• Bachelor's degree, preferably in Statistics or a related field, with strong data-handling skills
• 1–3 years of relevant work experience
• Hands-on experience using CRM for email and WhatsApp marketing
• Familiar with Meta Ads, SEM/SEO, and Microsoft Excel
• Experience using Zoho Campaign is a plus