Digital Marketing Executive

Luna Park Media Pte Ltd; Batam; On-site; IDR 80,000,000 - 110,000,000; Full time

Benefits offered by this job

Competitive salary

Performance bonuses

Career development opportunities

Friendly team culture

Job summary

A digital marketing company in Indonesia is seeking a Digital Marketing role to assist in executing online marketing activities. This position involves managing email campaigns, optimizing display advertising, and analyzing campaign performance. Candidates should possess a strong interest in digital marketing, possess good analytical skills, and have strong attention to detail. Fresh graduates are welcome, and extensive training will be offered to help develop their skills in a collaborative environment.

Qualifications

• Strong interest in digital marketing and related fields.
• Good analytical skills with the ability to work with KPIs.
• Experience with email platforms or display advertising tools is a plus.
• Attention to detail and ability to manage audience lists and reports.
• Effective communication and ability to work with cross-functional teams.
• Proactive, curious, and eager to learn new tools and techniques.
• Fresh graduates welcomed; training will be provided.

Responsibilities

• Plan and manage email marketing campaigns.
• Set up and optimize display advertising campaigns.
• Monitor campaign results and adjust as needed.
• Collaborate with design and content teams.
• Prepare performance reports for internal teams.
• Analyze performance using dashboards and analytics tools.
• Conduct A/B testing for subject lines, creatives, and landing pages.
• Maintain mailing lists with data quality and privacy compliance.
• Research new tools, platforms, trends, and best practices in email/display advertising.
• Prepare daily, weekly, and monthly performance reports.

Skills

Digital marketing interest

Good analytical skills

Attention to detail

Communication skills

Proactive attitude

Teamwork

Education

Diploma or Bachelor’s degree

Tools

Email platforms

Display tools

Job description

The Digital Marketing role involves supporting the execution of online marketing activities, including preparing digital content, assisting with basic advertising tasks, and monitoring campaign performance. The position provides hands-on experience in understanding digital channels, content development, and brand communication. It is suitable for students who have an interest in communication, and digital platforms.

Key responsibilities

• Plan, create, and manage email marketing campaigns, including segmentation, scheduling, and performance tracking.
• Set up and optimize display advertising campaigns across platforms such as programmatic DSPs, and affiliate networks.
• Monitor campaign results and adjust targeting, creatives, and budgets to meet KPIs such as CTR, open rates, CVR, CPA, and ROI.
• Collaborate with design and content teams to request banners, landing pages, and email templates.
• Work closely with the sales, affiliate, and media buying teams to ensure campaigns match client goals and requirements.
• Analyze campaign performance using dashboards and marketing analytics tools.
• Conduct A/B testing for email subject lines, creatives, audience segments, and landing pages.
• Maintain and update mailing lists, ensuring data quality and compliance with privacy standards.
• Research new tools, platforms, trends, and best practices in email and display advertising.
• Prepare daily, weekly, and monthly performance reports for internal teams and clients.
• Ensure campaigns follow advertising policies, email deliverability standards, and compliance rules.

Requirements

• Diploma or Bachelor’s degree in any field. We welcome graduates from all majors.
• Strong interest in digital marketing, email marketing, display advertising, or related fields.
• Good analytical skills with the ability to work with KPIs such as open rates, CTR, CVR, and CPA.
• Strong attention to detail, especially when managing audience lists, campaign setups, and reports.
• Good communication skills and ability to work well with cross-functional teams.
• Proactive, curious, and eager to learn new tools, platforms, and marketing techniques.
• Experience with email platforms or display advertising tools is a plus but not required.
• Fresh graduates with a passion for digital marketing are welcome. Training will be provided.
• Comfortable working in a fast-paced and data-driven environment.
• Work in a data-driven, creative, and fast-paced environment.
• Learn from experienced digital marketers and performance specialists.
• Competitive salary, performance bonuses, and career development opportunities.
• Friendly and collaborative team culture.
• Potential growth into senior roles in email marketing, display buying, performance marketing, or CRM.