Market Intelligence & Strategy Specialist

XL Smart career; Jakarta Selatan; On-site; IDR 167,400,000 - 334,800,000; Full time

Job summary

XL Smart career is seeking a Marketing Intelligence Specialist for Northern Sumatra to translate market signals into strategic recommendations for regional leadership. You will analyze market trends, conduct field surveys, and monitor competitor strategies to understand customer needs and business challenges.

Collaborating with cross-functional teams, you will contribute to planning, forecasting, and decision-making with data-driven insights.

Responsibilities

• Analyze market trends, industry developments, and macroeconomic factors affecting performance.
• Conduct field surveys and market exploration with RO Owners, customers, and sales teams.
• Monitor competitor strategies, products, campaigns, pricing, and GTM approaches.
• Develop understanding of internal and competitor products for benchmarking.
• Identify emerging market needs and opportunities through field research and data.
• Collect, validate, and analyze data from internal and external sources.
• Translate findings into structured reports and recommendations for management.
• Provide data-driven insights to support planning, forecasting, and decision-making.
• Collaborate with cross-functional teams to validate findings and ensure relevance.

Job description

XL Smart career is seeking a Marketing Intelligence Specialist for Northern Sumatra to translate market signals into strategic recommendations for regional leadership. You will analyze market trends, conduct field surveys, and monitor competitor strategies to understand customer needs and business challenges.

Collaborating with cross-functional teams, you will contribute to planning, forecasting, and decision-making with data-driven insights.