KOL Intern

Somethinc - BeautyHaul; Jakarta Barat; On-site; IDR 27,900,000 - 39,060,000; Full time

Job summary

Beautyhaul, the driving force behind Somethinc, seeks a proactive intern to support KOL activities across digital platforms in Indonesia. You will research KOLs, assist in crafting influencer strategies, and help manage branded content campaigns from planning through execution.

Ideal candidates are final-year students or fresh graduates with a passion for digital trends, strong communication skills, and attention to detail.

Qualifications

• Final-year student or fresh graduate from any major.
• Passionate about digital trends and digitally savvy.
• Strong interpersonal skills, a team player, and detail-oriented.
• Eager to learn and capable of handling end-to-end KOL tasks.

Responsibilities

• Research and identify KOLs across multiple digital platforms to quantify trends and inspiration for a brand campaign
• Create influencer strategies aligned with client targets
• Build a relationship with influencers to execute digital brand activations and branded content campaigns
• Conduct and track KOL related-projects
• End-to-end KOL administration

Skills

KOL management

Influencer marketing

Digital trends

Team player

Education

Final-year student / fresh graduate

Job description

About the company

Beautyhaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail.

Our first brand ''Somethinc'' was founded in 2019, and is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followers. Our offline/online commerce Beautyhaul is the core for carrying multiple brands that we have directly to our customers. We are incubating more and more business models in our platform and aim to be a strong regional player in the beauty, within the South Asia region.

Responsibilities:

• Research and identify KOL across multiple digital platforms to quantify trends and inspiration for a brand campaign


• Create influencer strategies aligned with client targets


• Build a relationship with influencers to execute digital brand activations and branded content campaigns


• Conduct and track KOL related-project


• End-to-end KOL Administration

Requirements:

• Final-year student or fresh graduate from any major


• Passionate about digital trends and digitally savvy


• Strong interpersonal skills, a team player, and detail-oriented


• Eager to learn and capable of handling end-to-end KOL tasks

We have a 'CREATED' culture (Collaboration, Responsible, Efficient, Agile, Tough, Extraordinary, Detail). We are looking for more people to join us, who are excited to disrupt the traditional beauty industry with product innovation and non-linear growth, who want to build a profitable start-up into a unicorn company, and who will always learn and do the right thing.