Indonesia Digital Commerce Growth Leader

Health and Happiness (H&H) Hong Kong Limited; Jakarta Pusat; On-site; IDR 900,000,000 - 1,500,000,000; Full time

Job summary

Health & Happiness (H&H) Group is seeking a senior leader to drive profitable digital commerce growth for the Indonesia market. This role owns the market's digital commerce performance across marketplaces and social commerce, partnering with the Indonesia business partner to shape strategy and unlock growth opportunities.

Responsibilities include owning Indonesia digital commerce P&L, developing annual plans, monitoring performance, and leading strategic direction to deliver market growth and

Qualifications

• Bachelor's degree in Business, Marketing or a related discipline.
• 8+ years of experience in digital commerce, with a proven track record of growing marketplace and social commerce businesses such as Shopee, Lazada, Tokopedia and TikTok Shop.
• Strong commercial acumen with experience in P&L management, business planning, forecasting, performance reviews, promotional strategy and stakeholder management.
• Strong understanding of digital commerce growth levers, including performance marketing, affiliate management, livestreaming, content, traffic acquisition, conversion improvement and platform operations.
• Structured, analytical and critical thinker who can diagnose business issues end-to-end, connect insights across multiple workstreams and translate them into practical action plans.
• Excellent communication and influencing skills, with a collaborative, adaptable and resilient mindset to thrive in a fast-paced partner-led operating model.

Responsibilities

• Own Indonesia digital commerce P&L and commercial performance, delivering sustainable sales, profitability and market share growth.
• Develop annual business plans, forecasts and commercial strategies for Indonesia in partnership with the business partner and internal stakeholders.
• Monitor business performance, identify growth opportunities and drive continuous improvement through systematic, data-driven decision making.
• Provide strategic leadership and commercial direction for Indonesia digital commerce, ensuring delivery of market growth and profitability objectives.
• Partner closely with the Indonesia business partner to align priorities, strengthen execution discipline and drive performance accountability.
• Lead market reviews and performance governance, challenging plans and identifying opportunities to accelerate growth, improve profitability and strengthen execution.
• Influence annual planning, forecasting, promotional strategies, pricing, assortment, media investment and capability development for Indonesia.
• Identify performance gaps by diagnosing root causes across traffic, conversion, basket size, pricing, media efficiency, content quality, platform mechanics and operational execution.
• Develop and test growth initiatives across marketplaces and social commerce, translating insights into clear action plans with measurable business impact.
• Build scalable ways of working, performance routines and best practice playbooks with the Indonesia business partner to improve execution consistency and capability.

Skills

P&L management

Forecasting

Performance marketing

Stakeholder management

Data-driven decision making

Education

Bachelor's degree in Business/Marketing

Job description

Health & Happiness (H&H) Group is seeking a senior leader to drive profitable digital commerce growth for the Indonesia market. This role owns the market's digital commerce performance across marketplaces and social commerce, partnering with the Indonesia business partner to shape strategy and unlock growth opportunities.

Responsibilities include owning Indonesia digital commerce P&L, developing annual plans, monitoring performance, and leading strategic direction to deliver market growth and