In-House Growth Lead: Performance Marketing (Remote)

Overseas; Jakarta Pusat; Remote; IDR 2,146,691,000 - 3,220,036,000; Full time

Benefits offered by this job

Paid Time Off

Holidays

100% remote setup

USD paid bi-monthly

Job summary

Overseas is seeking a Performance Marketing Manager to own paid media strategy and execution across Meta, Google, TikTok, and Amazon for the Australian market. You will replace an agency, own the strategy and management, and drive D2C growth with the brand's digital and communications teams.

The role emphasizes end-to-end ownership, diagnosing gaps in funnel mix and retargeting, and in-house asset briefs from the design team. A data-driven mindset and hands-on Meta ads experience are essential.

Qualifications

• Proven hands-on Meta/Facebook ads experience is required.
• In-house brand experience at an e-commerce brand preferred.
• Strong data-driven, growth-minded approach with market-quick decision ability.

Responsibilities

• Own strategy and hands-on management across Meta, Google, TikTok, and Amazon ads for the Australian market.
• Diagnose gaps in funnel mix, retargeting, and funnel balance; direct changes.
• Manage significant annual paid media budget with accountability for performance and spend efficiency.
• Monitor performance and report insights to brand/digital teams; stay updated on platform changes.

Skills

Hands-on Meta ads

In-house brand experience

Data-driven growth mindset

English communication

Cross-functional collaboration

Tools

Meta (Facebook) ads

Google ads

TikTok ads

Amazon ads

Job description

Overseas is seeking a Performance Marketing Manager to own paid media strategy and execution across Meta, Google, TikTok, and Amazon for the Australian market. You will replace an agency, own the strategy and management, and drive D2C growth with the brand's digital and communications teams.

The role emphasizes end-to-end ownership, diagnosing gaps in funnel mix and retargeting, and in-house asset briefs from the design team. A data-driven mindset and hands-on Meta ads experience are essential.