Growth & Strategy Lead - BNPL & Digital Payments

GoTo Group; Jakarta Pusat; On-site; IDR 1,800,000,000 - 3,000,000,000; Full time

Job summary

GoTo Group is seeking a Head of Business & Growth for GoPay Later in Indonesia. You will own the growth strategy, translate insights into GTM plans, and drive cross-functional execution from strategy to measurement. You will lead a high-performing team and balance growth with credit quality.

You will collaborate with Marketing, Product, Risk, Engineering, Compliance, Legal, and Finance to ensure initiatives are delivered with impact and accountability across users, transactions, and GTV.

Qualifications

• 8+ years of experience in business growth, strategy, or product/business management roles in the BNPL or consumer lending industry.
• Proven track record of driving measurable growth in user, transaction, or revenue metrics for a consumer product.
• Solid understanding of credit products and the trade-off between growth and risk.
• Strong data analytical skills; comfortable working hands-on with data to find insights, size opportunities, and evaluate impact.
• Experience taking initiatives end to end, from opportunity identification and GTM planning to execution and post-launch measurement.
• Ability to lead and influence cross-functional teams without direct authority, including with senior stakeholders.

Responsibilities

• Own GoPay Later’s growth strategy and targets for users, transactions, and GTV, and translate them into a clear strategy of prioritized initiatives.
• Identify new growth opportunities through data analysis, customer research, and market understanding, including new user segments, use cases, merchants, and ecosystem touchpoints.
• Develop go-to-market plans for new and existing initiatives, marketing campaigns, and partnership levers.
• Develop the product roadmap, leveraging customer insights and data to decide which features and improvements to build and in the right order of priority.
• Drive cross-functional execution with Marketing, Product, Risk, Engineering, Compliance, Legal, and Finance, aligning priorities and removing blockers to get initiatives live.
• Work with the credit risk team to balance growth with credit quality, ensuring initiatives grow the portfolio responsibly.
• Lead and develop a high-performing team.
• About the Team - You’ll be part of the GoPayLater team...GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

Job description

GoTo Group is seeking a Head of Business & Growth for GoPay Later in Indonesia. You will own the growth strategy, translate insights into GTM plans, and drive cross-functional execution from strategy to measurement. You will lead a high-performing team and balance growth with credit quality.

You will collaborate with Marketing, Product, Risk, Engineering, Compliance, Legal, and Finance to ensure initiatives are delivered with impact and accountability across users, transactions, and GTV.