Growth Lead, Digital Marketing & E-Commerce

PT. TIRTA KUMALA SARI

Jakarta Utara

On-site

IDR 300,000,000 - 600,000,000

Full time

4 days ago

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Job summary

O'Connor Tumbler seeks a data-driven Digital Marketing Manager to lead omni-channel growth. You will drive traffic, conversions, and revenue through Meta, TikTok and Google ads while scaling marketplace performance on Shopee, Lazada, Tokopedia.

You will manage a high-performing team and align campaigns with business objectives. The role requires strong analytics, hands-on advertising experience, and leadership to optimize customer journeys from awareness to purchase across owned and partner

Qualifications

Bachelor's degree in Marketing, Business, E-Commerce, Digital Marketing, or a related field.
Proven experience in digital marketing, e-commerce, or digital commerce roles.
Experience managing a digital marketing and/or e-commerce team.

Responsibilities

Develop and execute integrated digital marketing and e-commerce strategies aligned with business objectives.
Lead campaigns across Meta Ads, TikTok Ads, Google Ads to drive traffic, conversions and revenue.
Oversee marketplaces like Shopee, Lazada, Tokopedia to optimize listings, pricing and promotions.
Coordinate promotional calendars and campaigns across digital channels and marketplaces.
Monitor performance metrics and optimize ROAS, ROI and profitability.