Freelance KOL & Community Specialist - Beauty & Personal Care

Growinc Group Indonesia; Jakarta Selatan; On-site; IDR 96,432,000 - 192,864,000; Full time

Job summary

Growinc Group Indonesia is seeking a Freelance KOL & Community Specialist for the Beauty & Personal Care sector. This on-site role in Mampang Prapatan focuses on building relationships with key opinion leaders and beauty communities to support client campaigns.

You will identify suitable KOLs, negotiate collaborations, coordinate content timelines, and ensure deliverables align with brand objectives. The role requires flexible hours to cover events and campaigns.

Qualifications

• Experience in managing paid endorsements, barter collaborations, and product seeding.
• Strong network within beauty influencer communities and ability to identify suitable KOLs.

Responsibilities

• Identify suitable KOLs and negotiate collaborations with beauty brands.
• Coordinate content timelines, track campaign performance, and report insights to optimize initiatives.

Skills

KOL management

Influencer marketing

Beauty industry

Job description

Company Description

Growinc Group Indonesia is an independent full-service advertising agency committed to helping brands grow through creative, performance-driven solutions. The team is made up of adventurous, open-minded advertising professionals who value a positive, collaborative, and family-like work culture. Through its three business entities—Non-Fiction, Growmint, and Nesvara—the group provides market research, creative digital campaigns, measurable digital media performance, and BTL and event management services. Growinc focuses on driving client growth and profitability by leveraging insights, trends, data, the internet, and creativity to connect brands with their target audiences. Applicants can expect to join a dynamic environment that blends strategic thinking with hands-on execution for medium and large businesses.

Role Description

The Freelance KOL & Community Specialist – Beauty & Personal Care will manage relationships with key opinion leaders, influencers, and beauty communities to support client campaigns in the beauty and personal care segment. This on-site role, based in Mampang Prapatan, involves identifying suitable KOLs, negotiating collaborations, coordinating content timelines, and ensuring campaign deliverables align with brand objectives. The specialist will monitor and report on campaign performance, gather community feedback, and provide insights to optimize ongoing and future initiatives. Day-to-day tasks include liaising with internal creative and account teams, attending relevant beauty and community events, and maintaining active communication with KOLs to foster long-term partnerships. This freelance position requires flexibility in working hours to accommodate campaign and event schedules.

Industry: Beauty, Skincare, or Personal Care

Job Description

• Mengelola paid endorsement, barter collaboration, dan product seeding.
• Mengelola aktivitas engagement, customer loyalty, dan brand advocacy.