E-commerce Specialist

PT BE BEST INTERNATIONAL; Tangerang; On-site; IDR 167,400,000 - 312,480,000; Full time

Benefits offered by this job

Professional development

Flexible working arrangements

Health benefits

Work-life balance

Job summary

PT BE BEST INTERNATIONAL in Tangerang, Banten, seeks an E-commerce Specialist to optimize online platforms, manage listings, and execute marketing communications strategies that drive engagement and sales.

The ideal candidate has 2–3 years of experience in e-commerce or digital marketing, with strong knowledge of Shopee, Tokopedia, and Lazada, plus skills in SEO, SEM, and analytics. Fluency in English and Indonesian is required.

Qualifications

• Proven experience of at least 2–3 years working in e-commerce, digital marketing, or marketing communications.
• Strong understanding of e-commerce platforms, marketplaces (Shopee, Tokopedia, Lazada), and online retail operations.
• Excellent knowledge of digital marketing strategies, including SEO, SEM, social media marketing, and email marketing.
• Proficiency in using analytics tools and interpreting data to inform strategic decisions.
• Strong written and verbal communication skills in English and Indonesian.
• Experience with content management systems and e-commerce software platforms.
• Demonstrated ability to manage multiple projects simultaneously whilst maintaining attention to detail.

Responsibilities

• Manage and optimize e-commerce platforms, including product listings, pricing strategies, and inventory management across multiple online channels.
• Develop and execute marketing communications campaigns tailored to drive traffic and increase sales through digital channels.
• Conduct market research and competitor analysis to identify opportunities for growth and improvement in our e-commerce operations.
• Collaborate with cross-functional teams to ensure seamless integration of marketing communications with overall e-commerce strategy.
• Monitor and analyse e-commerce performance metrics, including conversion rates, customer acquisition costs, and return on investment.
• Create compelling product descriptions, promotional content, and marketing materials designed to attract and retain customers.
• Manage customer relationships and address enquiries through e-commerce platforms to ensure high levels of customer satisfaction.
• Identify and implement new e-commerce technologies and tools to enhance operational efficiency and customer experience.
• Coordinate with suppliers and logistics partners to ensure timely delivery and product availability.
• Report on e-commerce performance to senior management and provide recommendations for strategic improvements.

Skills

E-commerce platforms

Digital marketing

Marketing communications

SEO

SEM

Analytics

English and Indonesian

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Content management systems

E-commerce software platforms

Job description

About the role

We are seeking a talented E-commerce Specialist to join PT BE BEST INTERNATIONAL in Tangerang, Banten. This is a full-time position that plays a crucial role in driving our online sales strategy and digital marketplace presence. As an E-commerce Specialist, you will be responsible for optimizing our online platforms, managing product listings, and implementing marketing communications strategies that enhance customer engagement and conversion rates. This role is integral to our company's growth in the rapidly expanding digital commerce landscape and offers the opportunity to make a significant impact on our business objectives.

Key responsibilities

Manage and optimize e-commerce platforms, including product listings, pricing strategies, and inventory management across multiple online channels

Develop and execute marketing communications campaigns tailored to drive traffic and increase sales through digital channels

Conduct market research and competitor analysis to identify opportunities for growth and improvement in our e-commerce operations

Collaborate with cross-functional teams to ensure seamless integration of marketing communications with overall e-commerce strategy

Monitor and analyse e-commerce performance metrics, including conversion rates, customer acquisition costs, and return on investment

Create compelling product descriptions, promotional content, and marketing materials designed to attract and retain customers

Manage customer relationships and address enquiries through e-commerce platforms to ensure high levels of customer satisfaction

Identify and implement new e-commerce technologies and tools to enhance operational efficiency and customer experience

Coordinate with suppliers and logistics partners to ensure timely delivery and product availability

Report on e-commerce performance to senior management and provide recommendations for strategic improvements

What we’re looking for

Proven experience of at least 2-3 years working in e-commerce, digital marketing, or marketing communications

Strong understanding of e-commerce platforms, marketplaces (such as Shopee, Tokopedia, Lazada), and online retail operations

Excellent knowledge of digital marketing strategies, including SEO, SEM, social media marketing, and email marketing

Proficiency in using analytics tools and interpreting data to inform strategic decisions

Strong written and verbal communication skills in English and Indonesian

Experience with content management systems and e-commerce software platforms

Demonstrated ability to manage multiple projects simultaneously whilst maintaining attention to detail

Creative thinking and problem-solving abilities to address e-commerce challenges

Bachelor’s degree in Marketing, Communications, Business, or related field

Experience with graphic design or content creation tools is advantageous

Knowledge of consumer behavior and market trends in the e-commerce sector

What we offer

At PT BE BEST INTERNATIONAL, we are committed to fostering a dynamic and supportive work environment. We offer competitive remuneration packages, professional development opportunities, and career advancement prospects within our growing organization. Our team enjoys a collaborative culture where innovation and creativity are valued and encouraged. We provide ongoing training to help you stay current with industry trends and best practices in e-commerce and marketing communications. Additionally, we offer flexible working arrangements where applicable, health and wellness benefits, and a workplace that prioritizes employee satisfaction and work‑life balance. We believe in investing in our team members and creating an environment where they can thrive professionally and personally.

About us

PT BE BEST INTERNATIONAL is a forward-thinking company specializing in innovative solutions within the marketing and communications sector. We are dedicated to delivering exceptional value to our customers through strategic digital initiatives and customer‑centric approaches. Our mission is to build strong brand presence in the digital marketplace by combining creative marketing communications with robust e-commerce operations. We pride ourselves on our commitment to excellence, integrity, and continuous improvement. As a growing organization, we seek talented individuals who are passionate about driving business success and making meaningful contributions to our expanding operations.