E-Commerce & Performance Marketing

PT Sampono Alam Globalindo; Kota Cimahi; On-site; IDR 90,000,000 - 180,000,000; Full time

Job summary

PT Sampono Alam Globalindo is seeking a digital marketing professional to plan, execute, optimize, and measure paid advertising across Shopee, TikTok Shop, Tokopedia, Google Ads, and Meta Ads. You will analyze sales data, manage daily budgets, and collaborate with content and creative teams to maintain brand alignment and drive revenue.

The role requires at least 2 years in e-commerce or digital marketing, strong data skills with Excel/Sheets, and experience with marketplace ads and retargeting

Qualifications

• Minimum 2 years of experience in e-commerce or digital marketing.
• Proficient in Google Ads, Meta Ads (FB/IG Ads), and marketplace ads (Shopee, TikTok).
• Strong analytical thinking with ability to read data using Excel or Google Sheets.
• Understanding of customer journey funnel from awareness to retargeting and conversion.

Responsibilities

• Manage and develop all e-commerce channels (Shopee, TikTok Shop, Tokopedia).
• Execute advertising campaigns on marketplace platforms such as Shopee Ads and TikTok Shop Ads, as well as external platforms like Google Ads and Meta Ads.
• Analyze sales data and advertising performance to identify growth opportunities.
• Set and control daily and monthly advertising budgets to ensure efficiency and precise targeting.
• Test variations in advertising materials to find the most effective strategy.
• Monitor KPIs such as ROAS, CTR, CPC, CPA/CPO, and CVR.
• Prepare periodic data reports and plan strategies for major campaigns (9.9, 11.11, 12.12).
• Collaborate with content team to align branding and campaigns.
• Work with creative team to plan new brand initiatives.

Skills

Google Ads

Meta Ads

Marketplace ads

Data analysis

Excel/Sheets

Communication

Targeting & retargeting

Campaign optimization

TikTok Live

Job description

A digital marketing professional responsible for planning, executing, optimizing, and measuring the performance of paid advertising in a data-driven manner to generate optimal sales (revenue/GMV) and return on ad spend (ROAS) on e-commerce platforms.

Key responsibilities

• Manage and develop all e-commerce channels (Shopee, TikTok Shop, Tokopedia)
• Execute advertising campaigns on marketplace platforms such as Shopee Ads and TikTok Shop Ads, as well as external platforms like Google Ads and Meta Ads
• Analyze sales data and advertising performance to identify growth opportunities
• Set and control daily and monthly advertising budgets to ensure efficiency and precise targeting
• Test variations in advertising materials (visuals, copywriting, and target audiences) to find the most effective strategy
• Monitor key performance indicators such as ROAS (Return on Ad Spend), CTR (Click-Through Rate), CPC (Cost Per Click), CPA/CPO (Cost Per Acquisition/Order), and CVR (Conversion Rate)
• Prepare periodic data reports and plan special strategies for major campaign moments such as shopping festivals (9.9, 11.11, 12.12)
• Collaborate with content team to ensure branding and campaigns are aligned
• Work with creative team to plan new brand initiatives

About you

• Minimum 2 years of experience in e-commerce or digital marketing
• Proficient in Google Ads, Meta Ads (FB/IG Ads), and marketplace ads (Shopee, TikTok)
• Strong analytical thinking with ability to read data using Microsoft Excel or Google Sheets
• Understanding of customer journey funnel from awareness, consideration, to retargeting and conversion
• Able to build solid communication
• Experienced working with sales targets and data analysis
• Plus point: able to conduct TikTok live streaming