Performance Marketing

PT Bangga Teknologi Indonesia; Jakarta Utara; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

PT Bangga Teknologi Indonesia is seeking an experienced Performance Marketing professional to plan, execute, and optimize paid campaigns across Meta Ads, Google Ads, TikTok Ads, and marketplace platforms including Shopee, Tokopedia, and Lazada.

You will manage daily ad budgets, maximize ROAS, reduce CAC/CPA, analyze key metrics such as ROAS, CTR, CVR, and AOV, and run A/B tests on creatives, copy, and landing pages.

Qualifications

• 3–5 years hands-on experience in performance marketing/digital advertising.
• Bachelor's degree in Marketing, Business, Statistics, or related field.
• Experience in Consumer Electronics, FMCG, Retail or E‑Commerce preferred.
• Agency background with a strong portfolio is welcome.

Responsibilities

• Plan, execute, and optimize paid campaigns across Meta Ads, Google Ads, TikTok Ads, and marketplace ads.
• Manage daily ad budget allocation to maximize ROAS and reduce CAC/CPA.
• Analyze ROAS, CTR, CVR, and AOV; run A/B tests on creatives, copy, and landing pages.
• Collaborate with Creative, Live Streaming, and E‑Commerce teams for major sales events (9.9, 10.10, 11.11).
• Prepare weekly/monthly performance reports with actionable insights and optimization plans.

Skills

Meta Ads

Google Ads

TikTok Ads

Marketplace Ads

ROAS optimization

A/B testing

Education

Bachelor's degree in Marketing, Business, Statistics, or related field

Tools

Meta Ads Manager

Google Ads (Search/PMax/Shopping)

TikTok Ads

Shopee/Tokopedia Ads

Job description

Plan, execute, and optimize paid campaigns across Meta Ads, Google Ads, TikTok Ads, and Marketplace Ads (Shopee, Tokopedia, Lazada).

Manage daily ad budget allocation efficiently to maximize ROAS, reduce CAC/CPA, and maintain profitability.

Conduct in-depth analysis of key metrics (ROAS, CTR, CVR, AOV) and run A/B tests on creatives, copy, and landing pages.

Collaborate with Creative, Live Streaming, and E-Commerce teams to align campaigns with major sales moments such as 9.9, 10.10, and 11.11.

Prepare weekly/monthly performance reports with actionable insights for senior management, covering forecast vs. actual results and optimization plans.

Minimum 3-5 years of hands-on experience in Performance Marketing/Digital Advertising

Minimum Bachelor's degree in Marketing, Business, Statistics, or a related field.

Preferably from Consumer Electronics, FMCG, Retail, or E-Commerce industries (agency background with a strong portfolio is welcome to apply).

Proficient in Meta Ads Manager, Google Ads (Search/PMax/Shopping), TikTok Ads, and Marketplace ad platforms (Shopee/Tokopedia Ads).