Driver Acquisition Specialist

GreenSM Indonesia; Jakarta Pusat; On-site; IDR 120,000,000 - 240,000,000; Full time

Job summary

GreenSM Indonesia is seeking a hands-on Driver Acquisition Specialist to drive recruitment growth through events, community engagement, and data-driven marketing initiatives. This role focuses on attracting quality drivers and strengthening on-ground presence in Jakarta.

The ideal candidate has a Bachelor’s degree and 2–3 years of experience in driver recruitment, events, and data coordination, preferably within ride-hailing or logistics environments.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related fields with good English proficiency.
• 2–3 years of experience in driver mass-recruitment, event execution, data coordination, community/vendor management, or marketing operations.
• Strong execution mindset with the ability to manage multiple events and stakeholders.

Responsibilities

• Plan and execute driver acquisition activities including roadshows, recruitment events, product activations, exhibitions, and community engagement programs.
• Collaborate with agencies, vendors, and internal teams to manage logistics, production, manpower, and on-site execution.
• Analyze customer and driver insights to develop effective marketing plans, content strategies, and channel optimization.
• Manage vendor coordination, budgeting, contracts, payments, and post-event reporting with strong administrative control.
• Monitor performance data, maintain dashboards (Excel-based), and generate reports to track acquisition effectiveness and ROI.

Skills

Event execution

Data coordination

Vendor management

English proficiency

Education

Bachelor’s degree in Marketing/Business

Tools

Advanced Excel

Job description

GreenSM is looking for a hands-on and execution-driven Driver Acquisition Specialist to support driver recruitment growth through impactful events, community engagement, and data-driven marketing initiatives. This role plays a key part in attracting quality drivers and strengthening our presence on the ground.

What You’ll Do

• Plan and execute driver acquisition activities including roadshows, recruitment events, product activations, exhibitions, and community engagement programs.
• Collaborate with agencies, vendors, and internal teams to manage logistics, production, manpower, and on-site execution.
• Analyze customer and driver insights to develop effective marketing plans, content strategies, and channel optimization.
• Manage vendor coordination, budgeting, contracts, payments, and post-event reporting with strong administrative control.
• Monitor performance data, maintain dashboards (Excel-based), and generate reports to track acquisition effectiveness and ROI.

What We’re Looking For

• Bachelor’s degree in Marketing, Communications, Business Administration, or related fields with good English proficiency.
• 2–3 years of experience in driver mass-recruitment, event execution, data coordination, community/vendor management, or marketing operations, preferably within ride-hailing, transportation, logistics, or a startup environment
• Strong execution mindset with the ability to manage multiple events and stakeholders simultaneously.
• Solid understanding of event operations, budgeting, branding, and customer engagement principles.
• Highly skilled in advanced Excel, with the ability analyse data into actionable insights.