Digital Marketing Specialist

Boleh Dicoba Digital; Jakarta Pusat; On-site; IDR 144,000,000 - 216,000,000; Full time

Job summary

Boleh Dicoba Digital mengundang Anda untuk bergabung sebagai ahli Paid Campaign dengan fokus meningkatkan performa kampanye berbayar. Peran ini melibatkan analisis mendalam, pemantauan kampanye digital, dan memberikan wawasan dari berbagai sudut pemasaran untuk mendorong pertumbuhan merek dan jangkauan audiens.

Posisi ini menuntut pemahaman kuat mengenai iklan di Facebook, Google, TikTok, serta kemampuan bekerja sama dengan tim untuk menjalankan kampanye klien secara efektif.

Qualifications

• Pixels and tracking basics are required.
• Strong knowledge of Facebook Ads, Google Ads, TikTok Ads and other platforms.
• Solid knowledge of performance marketing and related platforms.
• Analytical, critical and logical thinking.
• Broad view and good adaptability across industries.
• Ability to work with a team on paid client campaigns.

Responsibilities

• Advertise the client’s creative with the correct paid campaign objective.
• Analyze to improve the performance of ongoing paid campaigns.
• Monitor and analyze digital campaigns; provide insights for improvement.
• Give insights from brand awareness, audience expansion, product development, and digital marketing perspectives.
• Optimize campaigns to keep performance stable or improving.
• Plan marketing strategy, budget distribution, and digital marketing matters to boost Paid campaigns.

Skills

Pixels & tracking

Facebook Ads

Google Ads

TikTok Ads

Social media tools

Analytical thinking

Adaptability

Performance marketing

Industry knowledge

Team collaboration

Tools

Facebook Ads

Google Ads

TikTok Ads

Social media platforms/tools

Job description

• Advertise the creative that has been sent by the client with the right Paid campaign objective.
• Have a sharp analysis to improve the performance of the Paid campaign that is being run.
• Monitor and analyze the performance of digital campaigns, offering insights for continuous enhancement.
• Able to provide insight from various marketing angles such as Brand awareness, Expanding Audience, Product development, and matters relating to digital marketing.
• Optimize paid campaigns to ensure performance is stable or improving.
• Make plans in the form of marketing strategy, budget distribution, and matters related to digital marketing to improve Paid campaign performance.

Job Description

• Advertise the creative that has been sent by the client with the right Paid campaign objective.
• Have a sharp analysis to improve the performance of the Paid campaign that is being run.
• Monitor and analyze the performance of digital campaigns, offering insights for continuous enhancement.
• Able to provide insight from various marketing angles such as Brand awareness, Expanding Audience, Product development, and matters relating to digital marketing.
• Optimize paid campaigns to ensure performance is stable or improving.
• Make plans in the form of marketing strategy, budget distribution, and matters related to digital marketing to improve Paid campaign performance.

Requirements

• Have basic competence regarding how pixels or tracking work.
• Mastering basic knowledge in Facebook ads, Google ads, TikTok ads and other marketing platforms.
• Mastering social media tools, especially social media ad platforms.
• Analytical, critical and able to think logically.
• Have a broad view & good adaptability.
• Has solid knowledge of performance marketing and the platform associated with it.
• Understand business needs across industries in general.
• Understand and keep up to date with various industry and competitive landscape knowledge .
• Able to work well with the team in running Paid client campaigns.