Copywriter (English)

KOOCESTER MEDIA SDN BHD; Tangerang Selatan; On-site; IDR 55,800,000 - 100,440,000; Full time

Job summary

Koocester Group, a luxury lifestyle media company across Singapore, Malaysia and Indonesia, is seeking a social media copywriter. You will craft captions, hooks, scripts for Instagram, TikTok and Facebook, and develop lead magnets, landing pages, and email sequences to convert readers into enquiries.

The role emphasizes delivering premium, on-brand copy on deadlines, with collaboration across the production and growth teams. English fluency is essential; Bahasa Indonesia is a plus.

Qualifications

• Fluent written and spoken English is a must.
• Bahasa Indonesia is a plus.

Responsibilities

• Write captions, carousels, hooks and video scripts for Instagram, TikTok and Facebook.
• Write lead magnets, landing pages, sign up forms and email sequences that turn readers into enquiries.
• Rewrite and test headlines and calls to action until the numbers move.
• Edit AI drafts until they sound human, sharp and premium.
• Work with our producers and growth team on every campaign.

Skills

Social media writing

English proficiency

Deadline driven

Portfolio development

Job description

About the role

Write the words that make a quality audience stop scrolling and act. Our readers are founders, business owners and decision makers across Singapore, Malaysia and Indonesia. Premium brands come to us for qualified leads, and your words turn attention into enquiries.

Your week

Write captions, carousels, hooks and video scripts for Instagram, TikTok and Facebook

Write lead magnets, landing pages, sign up forms and email sequences that turn readers into enquiries

Rewrite and test headlines and calls to action until the numbers move

Edit AI drafts until they sound human, sharp and premium

Work with our producers and growth team on every campaign

How you win

Saves, shares and comments on the posts you write

Sign ups and enquiries from your landing pages and forms

Copy delivered on time, approved with few rounds

What you bring

Fluent written and spoken English is a must. Our audience, clients and regional team work in English. Bahasa Indonesia is a plus.

1 to 3 years writing for social media, brands or an agency. Strong fresh graduates with a portfolio are welcome

A portfolio of posts, scripts or campaigns you wrote, with results where you have them

Taste: you know the difference between premium and loud

Comfortable with deadlines and feedback on every draft

About Koocester

Koocester Group is a luxury lifestyle media company across Singapore, Malaysia and Indonesia, covering homes, business, food, cars and wealth. Our audience is founders, business owners and decision makers, and premium brands come to us for qualified leads. Real clients every week, fast decisions, and your words have a direct effect on revenue.

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Your application will include the following questions:

• Which of the following statements best describes your right to work in Indonesia?
• How would you rate your English language skills?

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