Business Development – Playlog

StickEarn; Cempaka Putih Timur; Hybrid; IDR 180,000,000 - 260,000,000; Full time

Benefits offered by this job

Hybrid work

Private insurance

Training budget

Laptop ownership program

Yearly bonus

Flexible leaves

Job summary

StickEarn is seeking a proactive Business Development professional for Playlog to drive growth, build partnerships, and expand the client base in the OOH data space. You will collaborate with Sales, Product, and Data teams to tailor data-driven solutions and ensure successful onboarding.

The role demands 2–5 years in BD or related roles within advertising/data analytics, excellent communication, and strong negotiation skills. Hybrid work setup and spending on training are provided.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, Media, or related field.
• 2–5 years of experience in business development, commercial sales, account management, or related roles, preferably in OOH advertising, digital media, ad tech, data, or analytics.
• Strong understanding of the advertising, media, or OOH industry.
• Experience in consultative selling, client pitching, commercial negotiation, and partnership development.
• Comfortable working with data, audience insights, and media measurement concepts.

Responsibilities

• Drive strategic growth of Playlog’s OOH measurement and data solutions.
• Build and manage a strong pipeline of prospective clients and business partners.
• Identify and develop new business opportunities among brands, media agencies, and OOH industry stakeholders.
• Pitch Playlog’s measurement, audience insights, and analytics solutions based on client needs.
• Develop commercial proposals, negotiate partnership terms, and close new business opportunities.
• Collaborate with Sales, Product, and Data teams to tailor solutions and ensure successful client onboarding and delivery.
• Build strong relationships with clients and identify opportunities for account expansion and cross-selling.
• Represent Playlog at industry events, conferences, client meetings, and networking activities.
• Provide market and client insights to support product development and commercial strategies.

Skills

Communication skills

Negotiation

Relationship building

Data analytics

CRM experience

Consultative selling

Education

Bachelor’s degree

Tools

CRM systems

Job description

Job Opportunity: Business Development – Playlog at StickEarn

About Playlog

Playlog is transforming the way brands, agencies, and media owners make marketing decisions through data. Through our platform, customers gain access to media measurement, competitor intelligence, billboard performance analytics, and actionable insights that help them better understand campaign performance and optimize their marketing investments.

As aBusiness Development – Playlog, you will be responsible for driving the growth of Playlog by identifying new business opportunities, building strategic partnerships, and expanding our client base. You’ll work closely with Sales, Product, and Data teams to understand client needs, deliver data-driven solutions, and build long-term relationships with brands, agencies, and other industry stakeholders.

What You’ll Do

• Drive strategic growth of Playlog’s OOH measurement and data solutions.

• Build and manage a strong pipeline of prospective clients and business partners.

• Identify and develop new business opportunities among brands, media agencies, and OOH industry stakeholders.

• Pitch Playlog’s measurement, audience insights, and analytics solutions based on client needs.

• Develop commercial proposals, negotiate partnership terms, and close new business opportunities.

• Collaborate with Sales, Product, and Data teams to tailor solutions and ensure successful client onboarding and delivery.

• Build strong relationships with clients and identify opportunities for account expansion and cross-selling.

• Represent Playlog at industry events, conferences, client meetings, and networking activities.

• Provide market and client insights to support product development and commercial strategies.

What We’re Looking For

• Bachelor’s degree in Marketing, Business Administration, Communications, Media, or a related field.

• 2–5 years of experience in business development, commercial sales, account management, or related roles, preferably in OOH advertising, digital media, ad tech, data, or analytics.

• Strong understanding of the advertising, media, or OOH industry.

• Experience in consultative selling, client pitching, commercial negotiation, and partnership development.

• Comfortable working with data, audience insights, and media measurement concepts.

• Strong communication, presentation, negotiation, and relationship-building skills.

• Analytical mindset with the ability to translate data and insights into compelling business solutions.

• Experience with CRM and sales tools is a plus.

What We Offer

• Flexibility with our hybrid working setup

• Private insurance to keep you covered

• Training budget & laptop ownership program to boost your productivity & growth

• Competitive compensation package with yearly bonus

• Flexible & anniversary leaves to support work-life balance and celebrate milestones

*Only shortlisted candidates will be contacted.