Brand Strategy Lead – FMCG & Marketing Campaigns

PT. Megasurya Mas; Tangerang; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

PT. Megasurya Mas seeks a seasoned marketing lead to craft and drive brand strategy across the organization. You will oversee holistic marketing planning, budgeting, and cross‑functional coordination with R&D, production and sales to meet growth targets.

The role requires 3+ years in FMCG with a management track record, a strong grasp of TVC, social media campaigns, and brand activation, plus English proficiency and MS Office skills. Based in Jakarta Selatan with multinational group exposure.

Qualifications

• 3+ years in FMCG with leadership role.
• Bachelor's or Master's degree from a reputable university.
• Experience handling TVC, social media campaigns and brand activation.
• Strong analytical thinking and leadership skills.

Responsibilities

• Create and develop brand strategy and holistic marketing plans with budgets.
• Lead implementation and control of marketing plans to achieve sales targets.
• Manage marketing budget and ensure effective spend.

Skills

Analytical thinking

Detail oriented

Leadership

English proficiency

MS Office

Education

Bachelor's or Master's degree

Tools

MS Office

Job description

PT. Megasurya Mas seeks a seasoned marketing lead to craft and drive brand strategy across the organization. You will oversee holistic marketing planning, budgeting, and cross‑functional coordination with R&D, production and sales to meet growth targets.

The role requires 3+ years in FMCG with a management track record, a strong grasp of TVC, social media campaigns, and brand activation, plus English proficiency and MS Office skills. Based in Jakarta Selatan with multinational group exposure.