Brand Manager

PT. MEGASURYA MAS; Tangerang; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

PT. Megasurya Mas seeks a seasoned marketing lead to craft and drive brand strategy across the organization. You will oversee holistic marketing planning, budgeting, and cross‑functional coordination with R&D, production and sales to meet growth targets.

The role requires 3+ years in FMCG with a management track record, a strong grasp of TVC, social media campaigns, and brand activation, plus English proficiency and MS Office skills. Based in Jakarta Selatan with multinational group exposure.

Qualifications

• 3+ years in FMCG with leadership role.
• Bachelor's or Master's degree from a reputable university.
• Experience handling TVC, social media campaigns and brand activation.
• Strong analytical thinking and leadership skills.

Responsibilities

• Create and develop brand strategy and holistic marketing plans with budgets.
• Lead implementation and control of marketing plans to achieve sales targets.
• Manage marketing budget and ensure effective spend.

Skills

Analytical thinking

Detail oriented

Leadership

English proficiency

MS Office

Education

Bachelor's or Master's degree

Tools

MS Office

Job description

Create & develop brand strategy/plan & holistic marketing strategy/plan (including: marketing budget, develop potential brand / product positioning)

Strong implementation, controlling, corrective action, of brand & marketing plan (including Sales target achievement)

Manage marketing budget implementation on the right effective track

To control / do corrective action of marketing campaigns especially in Trading Term, space Rental, Digital Campaign, TVC Campaign

Develop & analyze relevant marketing research as a base to develop brands (Including Shopping habits, Usage & Attitude Test, retail audit, post campaign tracking study etc)

To identify all opportunities & threat

Leading in coordination with all marketing agencies/ consultant etc (Digital Marketing Agency, Advertising Agency, Creative boutique, Media Buyer, Brand Activation Agency, marketing research agencies, fragrance house etc)

Coordinate tightly sales promotion with distributors, key customers (To monitor market penetration, product display etc)

Leading in product development (NPD New Product Dev / EPD Existing Product Dev) (Coordinate with Prodev Team: R&D, Production, Cost Accounting, Purchasing, label / pack designer etc)

Requirements :

Minimum 3 years experience in similar field with an outstanding track record, and 3 years within a management role of Fast Moving Consumer Good Industry

S1 or S2 degree of any disciplines from reputable University

Experienced in handling TVC programs, social media/ digital campaigns, brand activation.

Understand the promotion concept in terms of: TVC production process, media plan, media placement, digital advertising, social media, POS material, SPG management, brand activation, brand exhibition, publication

Strong analytical thinking, detail orientation, has and enthusiasm to learn the business processes, leadership skills.

Understanding of consumer needs and behavior

Strong communication and interpersonal skills. Especially the ability to work cross departments to achieve results

Have the ability to think big, delivering innovative strategic solutions

Conversant with English (verbal and written) is a must

Conversant with MS office operation

The successful candidate will be located inJakarta Selatan

PT. Megasurya Mas is a large scale multinational group as one of leader in Palm Oil Industry, which our success has been secured through the expertise and experience of our people, as well as the trust and co-operation established with our business partners, all of which provide a firm basis for future growth of our Company. As part of our business sustainability, we invite high potential talents to be part of our team.

PT. Megasurya Mas is a large scale multinational group as one of leader in Palm Oil Industry, which our success has been secured through the expertise and experience of our people, as well as the trust and co-operation established with our business partners, all of which provide a firm basis for future growth of our Company. As part of our business sustainability, we invite high potential talents to be part of our team.