Strategic Customer Analytics & Insights Lead

AXA Group; Hong Kong; On-site; HKD 900,000 - 1,500,000; Full time

Job summary

AXA Hong Kong and Macau is seeking a senior data, analytics and CRM professional to translate business questions into quantitative analyses that drive customer growth and retention. You will lead customer strategy analytics, build dashboards, and partner with cross-functional teams to ensure data integrity and impactful decision-making.

The role requires deep experience in data visualization, BI tools, Python/SQL and stakeholder management, with Cantonese/English proficiency.

Qualifications

• Degree in Data Analytics, Computer Science, Mathematics or Statistics or related subjects
• 8+ years of relevant work experience in data, analytics and CRM (finance/consulting preferred)
• Demonstrated expertise in data strategies, frameworks and analytics solutions
• Strategic thinker with business acumen and ability to translate data insights into actions
• Excellent analytical and problem-solving capabilities with strong communication skills
• Strong stakeholder management and interpersonal skills in cross-functional environments
• Proficient in data visualization and BI tools (Power BI, Tableau) and data analysis languages (Python, SQL)
• Experience with Databricks is a plus
• Good command of English, Cantonese and preferably Mandarin

Responsibilities

• Support development and implementation of customer strategies; translate questions into quantitative analyses.
• Analyze customer profiles, behaviours and trends to identify growth and retention opportunities.
• Evaluate campaign performance; provide insights to improve effectiveness and test-and-learn initiatives.
• Develop frameworks to track customer initiative success against KPIs aligning with business goals.
• Analyze performance data and model outputs to inform improvements and strategic adjustments.
• Monitor trends, identify strengths and optimization opportunities with timely recommendations.
• Define KPIs and metrics for dashboards to measure initiative and business performance.
• Design, develop, maintain and enhance dashboards and reports for stakeholder decision-making.
• Collaborate with cross-functional teams to ensure data integrity across reporting outputs.
• Collect and consolidate data from multiple stakeholders into standardised formats for Group reporting.

Skills

Strong analytical

Stakeholder management

Communication skills

Strategic thinking

Education

Degree in Data Analytics/CS/Math/Stats

Tools

Power BI

Tableau

Python

SQL

Databricks

Job description

AXA Hong Kong and Macau is seeking a senior data, analytics and CRM professional to translate business questions into quantitative analyses that drive customer growth and retention. You will lead customer strategy analytics, build dashboards, and partner with cross-functional teams to ensure data integrity and impactful decision-making.

The role requires deep experience in data visualization, BI tools, Python/SQL and stakeholder management, with Cantonese/English proficiency.