Social Media Campaign Lead — 5‑Day Week, Growth

As One Interactive Limited; Hong Kong; On-site; HKD 180,000 - 260,000; Full time

Benefits offered by this job

5-day work week

Birthday leave & longer festiveolidays

On-the-job training

Team-building activities

Job summary

As One Interactive Limited is seeking a Social Media Executive to manage key client accounts and projects. You will collaborate with in-house technical and creative teams to develop online campaigns, create content plans, and produce short-form videos.

The role requires a marketing/communications background, strong writing and storytelling skills, and the ability to work across platforms including Instagram, Threads, Facebook and Xiaohongshu. Fresh graduates are welcome.

Qualifications

• Degree holder in Marketing, Communications, Media or related field.
• Strong communication and interpersonal skills with confidence presenting ideas to clients and colleagues.
• 1+ year experience in client servicing, social media or agency preferred.
• Strong storytelling and social content skills for Reels, Threads and Xiaohongshu.
• Hands-on ability to shoot/edit short videos on a phone or camera using CapCut or similar.

Responsibilities

• Be the day-to-day contact for assigned clients and keep projects on schedule.
• Pitch ideas and present campaign proposals and results to clients.
• Support Account Manager in servicing existing and prospective clients.
• Turn client needs into briefs for creative and media teams.
• Develop creative ideas and content plans for Instagram, Threads, Facebook, Xiaohongshu and others.
• Plan, shoot Reels and short-form videos, script, shoot, edit and post.
• Write captions and post copy, adapt tone per brand and platform.
• Stay on top of social trends and translate them into brand-suitable content.
• Coordinate with KOLs, influencers and production partners; manage sourcing and timelines.
• Conduct market and competitor research to support ideas.

Skills

Communication

Copywriting

Social media

Campaign planning

Video editing

Client servicing

Team collaboration

Education

Marketing/Communications/Media degree

Tools

CapCut

Job description

As One Interactive Limited is seeking a Social Media Executive to manage key client accounts and projects. You will collaborate with in-house technical and creative teams to develop online campaigns, create content plans, and produce short-form videos.

The role requires a marketing/communications background, strong writing and storytelling skills, and the ability to work across platforms including Instagram, Threads, Facebook and Xiaohongshu. Fresh graduates are welcome.