SEO Operations Manager (B2B SaaS | US/EU Markets)

PDR Group; Hong Kong; Hybrid; HKD 420,000 - 640,000; Full time

Job summary

Our client, a well-established cross-border software company, seeks an SEO Operations Lead to scale their global B2B organic growth from Hong Kong. You will own SEO strategy, content networks, technical SEO and CRO, partnering with product, tech and marketing to drive qualified US/EU leads.

The role offers autonomy with dedicated budgets for top-tier SEO tooling and external content resources, plus a HK/Shenzhen hybrid working arrangement.

Qualifications

• 4+ years in SEO/Organic Growth within B2B SaaS, E-commerce Tech, or Software platforms.
• Proven track record executing search strategies for Western markets (US/EU) in native English.
• Hong Kong Permanent Resident (HKPR) status required.
• Mastery of the listed SEO tools and GA4.
• Hands-on experience scaling freelance writer networks and enforcing editorial SOPs.

Responsibilities

• SEO & GEO Strategy: Execute high-intent B2B search roadmaps to acquire US/EU merchant leads across traditional SERPs and GEO platforms.
• Content Supply Chain: Build and manage external networks of native-English freelance writers and editors; establish editorial SOPs, briefs, topic clusters and QA standards.
• Technical SEO: Conduct site audits, maintain Core Web Vitals, manage schema markup, resolve crawl/indexation issues and optimize site architecture.
• Conversion Rate Optimization (CRO): Collaborate with product and tech teams to optimize landing page UX, page-level messaging and visitor-to-trial/demo conversion rates.
• Data & Attribution: Track organic rankings, domain authority, and lead attribution using Ahrefs, Semrush, GSC, and GA4 to report ROI.

Skills

SEO Strategy

Content Network

Technical SEO

CRO

Data & Analytics

Tools

Ahrefs

Semrush

Google Search Console

Screaming Frog

Surfer SEO

GA4

Job description

Our client is a well-established, high-growth cross-border software company operating in the global e-commerce infrastructure and merchant tools ecosystem. Supporting thousands of active online sellers and global brands, their technology automates post-purchase customer workflows, order tracking and merchant retention systems. Backed by a strong operational footprint across Hong Kong and Shenzhen, they are aggressively expanding their organic search dominance across North America and Europe.

To lead this expansion, we are seeking an execution-focused SEO Operations Lead to build and scale their global B2B organic growth engine. You will own organic lead acquisition targeting US and European decision-makers across traditional search engines (Google) and emerging AI conversational search platforms (ChatGPT, Perplexity, Google SGE).

Key Responsibilities:

• SEO & GEO Strategy: Execute high-intent B2B search roadmaps to acquire US/EU merchant leads across traditional SERPs and Generative Engine Optimization (GEO) platforms.
• Content Supply Chain: Build and manage external networks of native-English freelance writers and editors. Establish editorial SOPs, content briefs, topic clusters and QA standards.
• Technical SEO: Conduct site audits, maintain Core Web Vitals, manage schema markup, resolve crawl/indexation issues and optimize site architecture.
• Conversion Rate Optimization (CRO): Collaborate with product and tech teams to optimize landing page UX, page-level messaging and visitor-to-trial/demo conversion rates.
• Data & Attribution: Track organic rankings, domain authority, and lead attribution using Ahrefs, Semrush, Google Search Console, and GA4 to report clear ROI.

Requirements:

• Status: Must hold Hong Kong Permanent Resident (HKPR) status.
• Experience: 4+ years in SEO/Organic Growth within B2B SaaS, E-commerce Tech, or Software platforms.
• Market Exposure: Proven track record executing search strategies for Western markets (US/EU) in native English.
• Tooling: Mastery of Ahrefs, Semrush, Google Search Console, Screaming Frog, Surfer SEO, and GA4.
• Operations: Hands-on experience scaling freelance writer networks and enforcing strict editorial SOPs.

Why Apply?

This role offers full strategic autonomy to build an organic growth function from the ground up, backed by dedicated budgets for top-tier SEO tooling and external content resources, alongside a flexible HK/Shenzhen working arrangement.