Senior Officer, Card Acquisition

United Asia Finance Ltd.

Hong Kong

On-site

HKD 420,000 - 720,000

Full time

14 days+

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Benefits offered by this job

Competitive Salary

Double Pay

Performance Bonus

Family Leave

Maternity Leave

Paternity Leave

Compassionate Leave

Life Insurance

Medical Benefits

Learning Sponsorship

Personal development

Company Outings

Marathon Running

Job summary

United Asia Finance Limited invites high-caliber candidates for the Senior Officer, Card Acquisition role in the Marketing Department. You will plan and implement marketing strategies for credit card programs to drive acquisition and usage while supporting business targets.

You will manage advertising agencies, monitor performance and budgets, and coordinate campaigns across websites, apps, and channels. Excellent English and Chinese communication, plus a creative and proactive mindset, are

Qualifications

Bachelor’s degree in Business, Marketing, Digital Marketing or equivalent.
Minimum five years of relevant experience in credit card acquisition marketing.
Experience in developing and implementing impactful campaigns in customer acquisition and segmentation.
Creative, pro-active, open-minded, and result-oriented.
Excellent interpersonal and communications skills in English and Chinese.

Responsibilities

Plan and implement effective marketing strategies and credit card programs to stimulate card acquisition & usage and achieve business and financial targets
Manage advertising agencies to produce ground-breaking creative and marketing campaign
Monitor business performance and review result of strategies implemented as well as the marketing budget
Manage website and mobile app to drive business growth, streamline process as well as enhance customer experience
Co-ordinate with internal departments and sales channels for ensuring smooth implementation of marketing campaigns, promotion activities and cross-selling activities
Handle ad hoc tasks and special assignments

Skills

Credit card marketing

Campaign management

Segmentation

Bilingual English/Chinese

Education

Bachelor’s degree in Business/Marketing

Job description

United Asia Finance Limited would like to invite high-caliber candidate for the following position(s) to cope with our future expansion.

Marketing Department

Senior Officer, Card Acquisition

Job Responsibilities:

Plan and implement effective marketing strategies and credit card programs to stimulate card acquisition & usage and achieve business and financial targets
Manage advertising agencies to produce ground-breaking creative and marketing campaign
Monitor business performance and review result of strategies implemented as well as the marketing budget
Manage website and mobile app to drive business growth, streamline process as well as enhance customer experience
Co-ordinate with internal departments and sales channels for ensuring smooth implementation of marketing campaigns, promotion activities and cross-selling activities
Handle ad hoc tasks and special assignments

Job Requirements:

Bachelor’s degree or above in Business, Marketing, Digital Marketing or equivalent
Minimum five years or above relevant experience in credit card acquisition marketing
Experience in developing and implementing impactful campaign in customer acquisition and segmentation
Creative, Pro-active, open-minded, and result-oriented
Excellent interpersonal and communications skills with a strong command in both written and spoken English and Chinese

We Offer:

Remuneration Package