MICE Sales Manager

Regal Hotels International; Hong Kong; On-site; HKD 450,000 - 700,000; Full time

Job summary

Regal Hotels International in Hong Kong seeks a driven sales professional to lead MICE business across meetings, incentives, conferences and exhibitions. You will identify prospects, craft tailored proposals and secure new bookings, focusing on revenue growth and exceptional client service.

Collaborating with hotel teams, you will manage the full sales cycle from outreach to contracting, maintain accurate pipelines and forecasts, and represent the hotels at trade shows and industry events to

Qualifications

• Track record of meeting or exceeding sales targets; hospitality experience preferred but not essential.
• Identify prospects, generate leads and convert opportunities into confirmed business.
• Strong interpersonal skills to build client relationships with corporate clients and partners.
• Excellent communication and presentation skills for pitching proposals.
• Strong negotiation skills balancing client needs with profitability objectives.
• Results-driven with ability to manage multiple accounts and deadlines.
• Proficiency in MS Office and CRM; willingness to travel for client meetings/events.

Responsibilities

• Drive MICE Sales: Identify and secure new business across meetings, incentives, conferences and exhibitions to achieve revenue targets.
• Build Client Relationships: Develop lasting relationships with corporate clients and partners to generate repeat business.
• Develop Tailored Proposals: Collaborate with hotel teams to create proposals covering accommodation, facilities and catering.
• Manage the Sales Cycle: Lead prospecting, presentations, site visits, negotiations and contracting.
• Coordinate Event Handovers: Ensure accurate communication of requirements and seamless handover to operations.
• Expand Market Reach: Represent the hotels at trade shows, networking events and sales calls.
• Manage Sales Performance: Maintain account records, pipelines and forecasts; set action plans.

Skills

Prospecting & lead generation

Sales negotiations

Relationship building

Presentations & pitching

CRM management

Account management

Tools

CRM software

Job description

Bring people, ideas and business together at Regal Hotels International. With diverse venues and event spaces of all sizes, you’ll have the opportunity to win business across meetings, incentives, conferences and exhibitions (MICE)—from focused executive gatherings to large-scale international events. We’re looking for a driven sales achiever who enjoys making connections, opening doors and turning opportunities into results.

Key Responsibilities

• Drive MICE Sales: Identify and secure new business across meetings, incentives, conferences and exhibitions to achieve revenue targets for rooms, event spaces and catering.
• Build Client Relationships: Develop lasting relationships with corporate clients, event organisers, agencies and business partners to generate repeat business and referrals.
• Develop Tailored Proposals: Collaborate with hotel teams to create compelling proposals and packages covering accommodation, meeting facilities, catering and other event requirements.
• Manage the Sales Cycle: Lead prospecting, sales presentations, site inspections, negotiations and contracting to convert opportunities into confirmed bookings.
• Coordinate Event Handovers: Work closely with events, reservations, revenue management and operations teams to ensure accurate communication of client requirements and a seamless handover.
• Expand Market Reach: Identify emerging business opportunities and represent the hotels at trade shows, networking events, sales calls and industry activities.
• Manage Sales Performance: Maintain accurate account records, sales pipelines and forecasts, and implement action plans to achieve individual and team targets.

Requirements

• A proven track record of meeting or exceeding sales targets. Experience in hospitality is preferred but not essential.
• Demonstrated ability to identify prospects, generate leads and convert opportunities into confirmed business.
• Strong interpersonal skills, with the ability to establish trust and maintain productive relationships with clients and business partners.
• Excellent communication and presentation skills, with confidence in pitching proposals and engaging decision-makers.
• Strong negotiation skills and the ability to balance client needs with revenue and profitability objectives.
• A proactive, results-driven approach, with the ability to manage multiple accounts, priorities and deadlines independently and collaboratively.
• Proficiency in Microsoft Office and CRM systems, with flexibility to travel and attend client meetings or industry events outside regular office hours.