Media Planning & Insights Associate

Dentsu; Hong Kong; On-site; HKD 260,000 - 360,000; Full time

Benefits offered by this job

Five-day work week

Competitive compensation package

Job summary

Dentsu seeks a detail‑oriented, highly organized candidate to support the Business Director in day‑to‑day account management and campaign planning in Hong Kong. You will help generate communication ideas with the media team and conduct market research on media consumption trends.

The role involves liaising with clients and vendors, compiling monthly plan updates, and producing performance reports with insights. Fresh graduates are welcome; immediate availability preferred.

Qualifications

• Associate degree or above in any discipline; major in Marketing or Media would be an advantage.
• Fluent in English and Cantonese, with strong written and spoken communication; Mandarin proficiency would be an advantage.
• Detail oriented, organized and sensitive to numbers.
• A good team player with good communication skills and self-motivated.
• Able to work under pressure with limited turnaround time.
• Immediate availability preferred.

Responsibilities

• Working with the Media Planners to support the Business Director on account management on a day-to-day basis.
• Being part of team in creating / generating communication ideas.
• Compiling reviews on competitive activities and market research on media consumptions.
• Communicate with different parties, including clients and vendors, during the planning process.
• Collate monthly plan updates with buying team or different creative teams on executions.
• Conduct campaign performance reports regularly and identify insights and learnings with supervisors’ guidance.

Skills

English & Cantonese fluency

Mandarin proficiency advantageous

Excellent communication

Excel & PowerPoint proficiency

Education

Associate degree or above in Marketing/Media

Tools

Excel

PowerPoint

Job description

Dentsu seeks a detail‑oriented, highly organized candidate to support the Business Director in day‑to‑day account management and campaign planning in Hong Kong. You will help generate communication ideas with the media team and conduct market research on media consumption trends.

The role involves liaising with clients and vendors, compiling monthly plan updates, and producing performance reports with insights. Fresh graduates are welcome; immediate availability preferred.