Marketing Specialist (B2B)

Wisers Information Limited; Hong Kong; On-site; HKD 201,000 - 357,000; Full time

Benefits offered by this job

AI technologies exposure

Fast-track career growth

Collaborative work environment

Fully stocked pantry with games

Job summary

Wisers Information Limited is seeking a Marketing Specialist to drive AI-enabled content creation, execute targeted B2B campaigns, and lead end-to-end event strategy. You will collaborate with Sales and cross-functional teams to deliver impactful marketing outcomes across webinars, exhibitions, and client engagements.

The role requires a strong design sense, bilingual English/Chinese communication, and hands-on video editing.

Qualifications

• Around 3 years of experience in an all-round B2B marketing role.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Fluent in both written and spoken English and Chinese, with a proven track record of creating high-quality marketing materials in both languages.
• Strong visual design sense with hands-on experience for digital graphics and basic video editing.
• Active user of generative AI tools in daily marketing workflows, with a strong enthusiasm for exploring and integrating emerging AI technologies.
• Thrives in a fast-paced environment with a proactive mindset, excellent interpersonal and communication skills, and a keen eye for detail.

Responsibilities

• Create AI-driven marketing materials and sales collaterals, speeding up content creation and design workflows.
• Execute targeted B2B inbound and outbound campaigns
• Spearhead end-to-end strategy and execution for high-impact events—including webinars, exhibitions, and client engagements to maximize audience growth and deliver brand experiences.
• Partner with Sales and cross-functional teams to deliver high-impact marketing deliverables aligned with strategic business needs.
• Support ad-hoc marketing projects as assigned

Skills

B2B Marketing

Content Creation

English/Chinese

Video Editing

AI Tools

Education

Bachelor's degree in Marketing/Communications

Tools

Adobe Creative Suite

Job description

Wisers is a leading expert inbusiness intelligenceand mediabig data analytics, leveraging advancedAI technologiesto provide insights for over 3,000 corporate clients across all industries, including both public and private sectors. Our top-tier Chinese NLP, computer vision, and augmented analytical technologies transform vast amounts of data into actionable insights, helping our clients make strategic decisions.

Key Responsibilities

Create AI-driven marketing materials and sales collaterals, speeding up content creation and design workflows.

Execute targeted B2B inbound and outbound campaigns

Spearhead end-to-end strategy and execution for high-impact events—including webinars, exhibitions, and client engagements to maximize audience growth and deliver brand experiences.

Partner with Sales and cross-functional teams to deliver high-impact marketing deliverables aligned with strategic business needs.

Support ad-hoc marketing projects as assigned

About You

Core Competencies

Around 3 years of experience in an all-round B2B marketing role

Bachelor’s degree in Marketing, Communications, or a related field

Fluent in both written and spoken English and Chinese, with a proven track record of creating high-quality marketing materials in both languages

Strong visual design sense with hands-on experience for digital graphics and basic video editing

Active user of generative AI tools in daily marketing workflows, with a strong enthusiasm for exploring and integrating emerging AI technologies

Thrives in a fast-paced environment with a proactive mindset, excellent interpersonal and communication skills, and a keen eye for detail

Preferred Qualities

Proven track record in optimizing digital channels and web presence to drive traffic, brand awareness, and audience engagement

Why Join Us?

At Wisers, you'll have the opportunity to make a significant impact in a steadily growing organization with immense potential. We offer:

• Valuable exposure to cutting-edge AI technologies and workflows
• Fast- track career growth opportunity
• Friendly, dynamic, and collaborative work environment
• Fully stocked pantry with a variety of games for relaxation

Information Technology Services 51-100 employees

Wisers is the world's leading expert in business intelligence and media big data analytics. Powered by cutting-edge AI technologies and analytics expertise,

our big data solutions reveal public relation and marketing insights, unveil financial risks, and augment policy intelligence for more than 3,000 corporate clients across different industries including finance, luxury brands, beauty, personal care, automobiles and food & beverage. With the best-in-class Chinese natural language processing (NLP), computer vision (CV) and augmented analytical technologies, Wisers transforms massive big data into business values and actionable insights enabling our clients to make smart decisions.

Wisers is the world's leading expert in business intelligence and media big data analytics. Powered by cutting-edge AI technologies and analytics expertise,

our big data solutions reveal public relation and marketing insights, unveil financial risks, and augment policy intelligence for more than 3,000 corporate clients across different industries including finance, luxury brands, beauty, personal care, automobiles and food & beverage. With the best-in-class Chinese natural language processing (NLP), computer vision (CV) and augmented analytical technologies, Wisers transforms massive big data into business values and actionable insights enabling our clients to make smart decisions.

(Data collected will be treated as strictly confidential and will be used for recruitment purposes only)

Your application will include the following questions:

• Which of the following statements best describes your right to work in Hong Kong?
• What's your expected monthly basic salary?
• What is your highest level of education?
• Which of the following languages are you fluent in?
• How many years of B2B Marketing experience do you have?

What can I earn as a Marketing Specialist