Global Direct Retail Leader, Digital Sales & Strategy

Cathay Pacific Airways Limited

Hong Kong

On-site

HKD 1,200,000 - 1,800,000

Full time

7 days ago

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Job summary

Cathay Pacific Airways Limited, based in Hong Kong, seeks a senior leader to shape global digital retail strategy. You’ll align commercial priorities with digital delivery, enrich online fare offerings, and guide Travel Shopping Platform enhancements while connecting sales and service via Marketing Cloud.

Lead a team, promote cross‑functional collaboration, and ensure growth of global digital sales, with a strong emphasis on analytics, stakeholder influence, and change management.

Qualifications

Minimum of seven years’ experience in digital sales and distribution or eCommerce.
University degree in Business, Marketing, Economics, or a related discipline.
Experience in airline or OTA is an advantage.

Responsibilities

Shape and execute digital sales and channel strategy with accountability for the global digital sales target.
Enrich digital product catalogue and online fare offerings across markets.
Set business priorities for Travel Shopping Platform and other digital touchpoints.
Connect sales and service experiences across channels through Marketing Cloud.
Lead, coach and mentor direct reports and drive cross-functional collaboration.

Skills

Digital sales strategy

Analytics mindset

Stakeholder influence

Leadership

Project management

Google Analytics

Change management

Education

University degree in Business/Marketing/Economics/Communications

Tools

Marketing Cloud

Job description

Lead a team, promote cross‑functional collaboration, and ensure growth of global digital sales, with a strong emphasis on analytics, stakeholder influence, and change management.

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