Business Development Manager

China Chengxin (Asia Pacific) Credit Ratings Company Limited; Hong Kong; On-site; HKD 360,000 - 520,000; Full time

Job summary

China Chengxin (Asia Pacific) Credit Ratings Company Limited in Hong Kong seeks an experienced professional to lead cross-border market expansion and key account marketing between Mainland China and Hong Kong. The role involves acquiring and maintaining clients across banks, NBFIs, insurers, and multinational issuers, and driving revenue targets with strong negotiation skills.

The position requires coordinating with domestic and international teams, delivering tailored support, and promoting the

Qualifications

• 2-3 years of experience in key account marketing within the financial industry.
• Experience in DCM is preferred.
• Proven experience in business cooperation with banks, non-bank financial institutions, insurance companies, and relevant issuers.
• Strong presentation and business negotiation skills.

Responsibilities

• Cross-Border Market Expansion and Development: responsible for client acquisition and maintenance in Mainland China and Hong Kong markets, including banks and financial institutions.
• Client Relationship Management: act as the primary liaison for daily business interactions and ensure customer satisfaction and loyalty.
• Project Execution and Market Analysis: follow up on projects and analyze bond market policies and trends to adjust marketing strategies.
• Brand Promotion and Marketing Activities: assist branding and marketing teams in plans, promotions, and events with investors and partners.
• Other Responsibilities: complete tasks assigned by the company and management; frequent business travel between Mainland China and Hong Kong.

Skills

Presentation skills

Negotiation

Communication

Bilingual Mandarin-English

Education

Bachelor's degree in Finance, Accounting, Management, Economics, or related fields

Job description

1. Cross-Border Market Expansion and Development

Responsible for client acquisition and maintenance in Mainland China and Hong Kong markets, promoting core businesses such as credit ratings and risk assessments.

Conduct regular visits, maintain, and expand client and channel resources, deeply exploring customized service needs of target clients, including banks, financial institutions, non-bank financial institutions, and multinational corporations.

Collaborate with domestic and international teams to execute projects.

Actively identify and drive new business opportunities with potential target clients, including rating maintenance/transition negotiations, commercial terms discussions, and outreach to potential issuers.

2. Client Relationship Management

Act as the primary liaison for daily business interactions, ensuring compliance with key business processes and providing seamless services to enhance operational efficiency.

Maintain and manage existing client relationships to ensure customer satisfaction and loyalty while assisting in achieving engagement, revenue, and sales targets.

Work closely with the business and settlement support teams to ensure timely settlements and manage accounts receivable.

3. Project Execution and Market Analysis

Follow up on project progress to ensure smooth implementation.

Gather, organize, and analyze bond market policies and trends to dynamically adjust marketing strategies.

Deeply understand the project needs of existing and potential clients and provide tailored support solutions.

4. Brand Promotion and Marketing Activities

Assist the branding and marketing team in developing and executing marketing plans and promotional activities.

Participate in industry exhibitions, events, and seminars, representing the company to engage with investors and business partners.

Develop localized content strategies and plan optimal communication approaches for regional audiences.

5. Other Responsibilities

Complete other tasks assigned by the company and management.

Requirements

Bachelor's degree or above in Finance, Accounting, Management, Economics, or related fields.

2-3 years of experience in key account marketing within the financial industry, experienced in DCM is preferred,

Proven experience in business cooperation with banks, non-bank financial institutions, insurance companies, and relevant issuers.

Strong presentation and business negotiation skills, capable of effectively communicating with senior management and market participants on major industry topics.

Excellent communication skills and a strong team spirit, with the ability to work under pressure.

Bilingual proficiency: Strong written and spoken Mandarin and English; Cantonese proficiency is a plus.

Keen market insight, strong business development capabilities, and a high sense of responsibility.

Strong self-learning ability and resilience, with the flexibility to accommodate frequent business travel between Mainland China and Hong Kong.

We offer successful candidate(s) with attractive remuneration package and excellent career prospects.