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Marketing Tech Manager
Job summary
A leading tech recruitment firm is seeking a Marketing Tech Manager / Product Owner based in Brighton and Hove, UK. This role involves ownership of MarTech tools, leading technical projects, and ensuring robust data integration. The ideal candidate has hands-on experience with marketing automation platforms and strong skills in APIs and ETL processes. You'll be pivotal in bridging marketing objectives with technical solutions and enhancing AI-driven features. Competitive compensation offered.
Qualifications
- Hands-on experience with Marketing Automation platforms.
- Strong understanding of APIs and ETL processes.
- Familiarity with web analytics tools like Google Analytics.
Responsibilities
- Lead the configuration, integration, and optimization of MarTech tools.
- Design and manage marketing data flows.
- Translate business requirements into technical solutions.
Skills
Tools
Marketing Tech (MarTech) Manager / Product Owner - Brighton and Hove, UK
Are you a technically skilled, strategic professional ready to take ownership of a cutting‑edge MarTech stack? Be part of an industry‑leading global events team at the heart of the meetings and events world. This role is a crucial bridge between Marketing Communications (Marcomms) and IT & Transformation, ensuring our marketing objectives are delivered through robust technical solutions.
- MarTech Platform Ownership : Lead the configuration, integration, and continuous optimization of our MarTech tools. Ensure seamless data connectivity and leverage features like advanced segmentation, personalization, and campaign tracking.
- Data Enablement : Design and manage marketing data flows, working closely with our Senior Data & Insights Manager. Use your expertise in APIs and ETL to provide actionable insights.
- Technical Leadership : Translate business and marketing requirements into scalable, secure technical solutions. Lead technical projects and ensure compliance with standards.
- AI & Innovation : Explore and implement emerging AI‑driven features and automation to enhance targeting, personalization, and predictive analytics.
- MarTech Expertise : Hands‑on experience with Marketing Automation platforms (Microsoft Dynamics Customer Insights a plus).
- Data Integration Skills : Strong understanding of APIs, ETL processes, and marketing data flows.
- Web Analytics Knowledge : Familiarity with tools like Google Analytics and Microsoft Clarity.
- Implementation Ability : Proven track record in data‑driven personalization and segmentation.
- Strategic & Technical Leadership : Able to build technical roadmaps and explain complex technical concepts to non‑technical stakeholders.
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* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.