Customer Support à United States

Digital Marketing Manager (PPC & SEO Focus) – Salary: Up to £50,000 – Location: Newark-on-Trent (Hybrid - 2 days from home) – Job Type: Full-time, Permanent

We are recruiting on behalf of our client, an established organisation, seeking to expand its high‑performing Marketing function. This newly created role will form a third specialist team focused entirely on Digital Marketing, supporting the business's ambitious growth plans.

This is an exceptional opportunity for a driven Digital Marketing professional who wants to own the digital strategy, shape a new team, and play a key role in increasing brand visibility, customer engagement, and high-quality lead generation.

As the Digital Marketing Manager (PPC & SEO Focus), you will collaborate closely with the Marketing Director and senior Marketing leads to design and execute a cohesive digital strategy. Your work will focus on increasing brand awareness across target audiences, strengthening engagement with the product and service portfolio, and driving new business into multiple sales channels.

• SEO strategy leadership and hands‑on optimisation
• PPC campaign management across Google Ads, Microsoft Ads, and other platforms – with strong performance optimisation
• Develop digital strategies aligned with wider commercial goals
• Create innovative digital campaigns that increase visibility, engagement, and conversions
• Oversee SEO, paid search, display, paid social, and email marketing
• Identify and explore new digital channels
• Continuously optimise website content and customer journeys
• Analyse digital performance, customer behaviour, and market trends
• Deliver an exceptional online customer experience
• Support internal teams with digital assets and touchpoints
• Manage, motivate, and grow a high‑performing digital team

Key Required Expertise:

• Strong SEO experience with proven ranking improvements
• Advanced PPC expertise, confident with Google Ads & Microsoft Ads

Additional essential experience:

• Designing multi‑channel digital strategies
• Website optimisation and conversion improvement
• CRM experience (ideally HubSpot)
• Email marketing across lifecycle and transactional flows
• Online brand‑building
• Working closely with sales teams to improve pipeline efficiency
• Demand‑generation and lead‑generation success
• Budget and resource management
• Translating complex products into compelling digital messaging
• Strong analytical skills and KPI reporting
• Building and maintaining marketing dashboards
• B2B marketing experience

• Knowledge of ecommerce platforms
• Experience pitching ideas to senior stakeholders
• Building segmentation models
• Cross‑functional collaboration
• Experience within the technology sector

• Creative thinker with strong storytelling skills
• Clear and confident communicator
• Ability to lead and inspire a team
• Customer‑first mindset
• Highly analytical and data‑driven
• Adaptable, proactive, and target‑focused
• Positive and collaborative approach

• Hybrid working: 2 days per week from home
• Equal opportunities and disability confident committed employer
• Must be able to commute or relocate to Newark‑on‑Trent before starting

If you feel you are right for this role, please apply today