UK B2B Sales Development Pro (Hybrid)

Homerun; Greater London; Hybrid; GBP 28,000 - 42,000; Full time

Job summary

Gen25 is seeking a Business Development Representative to drive growth in the UK. You will identify prospective clients, open conversations and develop qualified opportunities across our consulting, Salesforce, AI, data and technology services.

Reporting to the Commercial Director UK, you’ll engage decision-makers via thoughtful outreach, collaborate with consultants and partners, and help shape the UK market strategy. This hybrid role requires 1–2 years in relevant sales.

Qualifications

• 1–2 years in B2B prospecting, sales development or business development in technology, SaaS, consulting or professional services.
• Clear written and verbal communication with business and technology stakeholders.
• Curiosity about how organisations work and where Gen25 adds value.
• Proactive approach and ownership of work.
• Good judgement to qualify opportunities without forcing a fit.
• Organised and resilient with multiple accounts and conversations in CRM.

Responsibilities

• Identify prospective UK clients and relevant stakeholders.
• Create and deliver personalised outreach via phone, email, LinkedIn, events, and partner introductions.
• Qualify opportunities by understanding challenges, priorities, stakeholders and timing.
• Arrange qualified discovery meetings for the Commercial Director UK and specialists.
• Follow up on campaigns, events, referrals, and inbound enquiries.
• Collaborate with Salesforce and DevRev to identify accounts and market approaches.
• Maintain CRM records and provide visibility of activity and pipeline progression.
• Share market feedback to sharpen propositions and campaigns.

Skills

B2B prospecting

Sales development

Communication

Commercial curiosity

Proactive approach

Organization

Job description

Gen25 is seeking a Business Development Representative to drive growth in the UK. You will identify prospective clients, open conversations and develop qualified opportunities across our consulting, Salesforce, AI, data and technology services.

Reporting to the Commercial Director UK, you’ll engage decision-makers via thoughtful outreach, collaborate with consultants and partners, and help shape the UK market strategy. This hybrid role requires 1–2 years in relevant sales.