Technical Sales Manager UK & IRL

Bumax Ab; High Wycombe, Redditch; On-site; GBP 60,000 - 90,000; Full time

Job summary

Bumax is seeking a Technical Sales Manager to drive growth in the UK and Ireland. You will combine technical credibility with consultative, value-based selling to engage engineers, purchasers and decision-makers, owning the full sales cycle and profitability for the region.

This hands-on role involves regular travel, collaboration with global teams and close coordination with Bufab UK to secure specifications and distributor alignment.

Qualifications

• Experience in technical B2B sales or business development in high-spec industries.
• Ability to work with engineers, purchasers and decision-makers to integrate products into designs.
• Proven track record developing distribution channels and partners.

Responsibilities

• Own NS and profit for UK & Ireland region.
• Drive business development and technical specification work for the market.
• Manage distributor relationships and OEM integration across the sales cycle.
• Integrate Bumax products into critical industrial applications and projects.
• Secure Bumax products in technical documentation and designs.
• Balance strategic market development with hands-on execution.

Skills

Technical B2B sales

Engineering collaboration

Distributor management

Value-based selling

Full sales cycle

Job description

Do you want to represent a Swedish premium brand and drive growth in one of our most exciting markets? BUMAX® is looking for a Technical Sales Manager with strong business development skills to expand our presence in UK & Ireland. If you enjoy combining technical understanding with building customer relationships and creating real business value and sales growth, this role is for you.

Bumax ® is a premium brand of high-performance stainless-steel fasteners. Bumax ® products are trusted in some of the world’s most demanding applications where strength, corrosion resistance, and reliability are non-negotiable. Our fasteners are used in sectors such as defense, oil & gas, nuclear, space, high-tech manufacturing, industrial equipment, and construction. Bumax® is part of Bufab Group, listed on Nasdaq Stockholm.

About the role

As Technical Sales Manager, you will play a central role in driving Bumax’s continued growth in UK and Ireland by driving end user industrial sales, securing product specifications in high-performance sectors and commercially managing distributor relationships. This is a hands-on role where you combine consultative value-based sales and business development with technical credibility, working directly with engineers, purchasers, and decision-makers to offer solutions that truly make a difference. You will have the full profit and net sales responsibility for UK and Ireland market for Bumax ® .

Key responsibilities:

• Responsible for NS and profit for the region UK & IRL.
• Drive business development, customer engagement, and technical specification work for the market including supporting our sales partners.
• Own the entire sales cycle: from prospecting to distributor management and OEM integration.
• Integrate Bumax® products into critical industrial applications across high-spec sectors.
• Drive specification work by securing Bumax® products in technical documentation and project designs.
• Balance strategic market development with hands-on technical and commercial execution.
• Collaborate with global teams as well as our partners.

We are looking for a mature, relationship-driven sales professional with a technical mindset and experience selling specified or niche products, rather than standard components. You thrive on creating new business opportunities, collaborating with engineers and R&D teams and building trust with customers by understanding their challenges and offering tailored solutions. With a natural ability to translate complex requirements into clear product specifications, you bring both structure and creativity to your work. You are proactive and motivated by achieving results through long-term partnerships rather than quick wins.

You’re fluent in English, and comfortable navigating both strategic discussions and hands-on execution. Based in somewhere close to our sister locations in UK or Ireland, you’re open to regular travel across the region and occasional trips within Europe. You are comfortable working in an international environment collaborating with people in different locations outside UK and Ireland.

Your experience includes

You bring experience in areas such as:

• Technical B2B sales or business development, preferably in high-specification industries
• Working closely with engineers, purchasers, and decision-makers to integrate products into design and specification stages
• Experienced in driving and developing distribution business
• Value-based selling and solution-oriented customer dialogues
• Managing the full sales cycle, from prospecting to closing deals and supporting distributors

What we offer

A stimulating international environment that values your assets, your ideas, and your commitment. Transparent communication and shared commitment to customer satisfaction and being a solutionist. Strategic ownership of a high-potential market. Direct influence on customer success. To be part of a growing premium brand known for providing high-performance industrial products in a range of demanding sectors.

Good to know

You will be part of a global sales team and report directly to Erika Morichetto, Head of Bumax® sales. You will also maintain a dotted-line reporting to the Managing Director of Bufab UK to ensure strong local coordination and execution. The position is based at Bufab UKs office either in High Wycombe or Redditch, depending on candidate preference. The role includes approximately 50% travel across UK and Ireland to support customer engagement.

Type of employment

Contract type

Contract type Full time

First day of employment

First day of employment According to agreement

Salary According to agreement

Number of positions

Number of positions 1

Full-time equivalent 100%

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