Strategic Partnership Manager

JR United Kingdom; Greater London; Hybrid; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a Strategic Partnership Manager to cultivate high-value relationships with key intermediary accounts. This role demands a blend of commercial acumen and data-driven insights to drive strategic growth. You will manage partnerships, coordinate marketing campaigns, and engage with senior stakeholders, ensuring alignment with the company's commercial goals. Join a diverse and inclusive environment where your contributions will directly impact the success of innovative mortgage solutions. This role offers a unique opportunity to shape the future of mortgage distribution while working collaboratively with a dynamic team.

Benefits

Comprehensive Benefits Package

Flexible Working Hours

Diversity and Inclusion Initiatives

Qualifications

• Strong commercial acumen with a track record of delivering strategic growth through partnerships.
• Excellent data interpretation and insight capabilities to inform strategy and engagement.

Responsibilities

• Manage day-to-day partnerships with top accounts, ensuring alignment with commercial goals.
• Coordinate check-ins with top accounts, focusing on engagement frequency and content.

Skills

Commercial Acumen

Data Interpretation

Communication Skills

Negotiation Skills

B2B Relationship Management

Campaign Management

Organizational Skills

Tools

CRM Tools

Performance Reporting Systems

Job description

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Vida Bank provides competitive savings products through Vida Savings and specialist mortgage solutions through Vida Homeloans.

Our mortgage business supports Buy to Let (BTL) and residential borrowers (ROO) who find themselves underserved elsewhere. Our mortgage customers range from Buy to Let investors, to the self-employed and customers with multiple jobs.

Our savings proposition is delivered online via our website, and is focussed on providing savers with fair, transparent and competitive rates. Our typical customers are active savers, who tend to look beyond their current account provider for savings accounts.

Our business model and strategy are underpinned by our core purpose to ‘Help More People Find a Place to call Home’.

We are here to help the under-served, especially those with more nuanced personal circumstances or borrowing needs who are not able to access a mortgage from a mainstream mortgage lender. Working exclusively with intermediary partners, we combine cutting-edge technology with skilled and caring underwriting expertise to solve complex customer problems.

As a fully regulated UK based bank with ambitious growth aspirations, we recognise the importance of having a clearly articulated culture strategy and the need to actively manage how it embeds in the business together with the behaviours which exemplify it.

As a recognised Best Companies Top 100 mid-sized company to work for in the UK and a finalist at the Financial Reporter Women’s Recognition Awards, we take pride in our diverse workforce, championing both ethic and gender diversity through our EDI commitments.

Having met the target set by being a member of the HM Treasury Women in Finance Charter we have 50% of senior management roles filled by women.

With offices in London, Newcastle and Skipton, we bring our teams together regularly to collaborate and empower our colleagues to have more choice around when and where they work on the days they are not in the office, with colleagues working remotely in various locations across the UK.

Our Culture

We are proud to have built a culture founded on an ethos of caring, and that sits at the heart of our Vida Values, driving the way we run our business, support our customers and other stakeholders on a daily basis.

We genuinely care about delivering the right outcomes for all our stakeholders who we consider through the cultural framework as our customers, colleagues, company and communities that we operate in.

By Joining Vida you will have a sense of belonging in what is a diverse and collaborative environment, where you will be empowered to take responsibility for driving delivery.

We embrace a diversity of backgrounds and experiences in our people, in the deeply held belief that better outcomes are achieved for customers when our colleagues are better placed to empathise with and understand their unique circumstances. From application to interview, we place inclusion at the heart of all we do.

Role Overview:

The Strategic Partnership Manager is responsible for establishing and managing high-value relationships with top intermediary accounts including Clubs, Networks and Packagers. Acting as the primary interface for these key accounts, this role pushes the boundaries of traditional relationship management, and will require a blend of commercial acumen, performance monitoring, proposition identification and campaign management. The individual will need to leverage data led insights to identify, target and cultivate top performing and potential intermediary partners. They will also work closely with internal teams to execute on their defined key partner engagement plans.

Key Responsibilities:

• Manage day-to-day partnerships with allocated top accounts, ensuring alignment with Vida’s commercial goals, lending mix and partner performance.
• Coordinate check-ins with top accounts, focusing engagement frequency and content based on internal and external, data led insight across core performance KPIs.
• Work with accounts to identify strategic actions to grow Vida’s share within each account’s focus areas and in line with Vida’s target lending mix. Subsequently work with internal teams to shape and prioritise product propositions, marketing campaigns and change initiatives.
• Attend and coordinate Vida’s presence at key account and trade body events including conferences, dinners and networking activities.
• Drive broker education and awareness in partnership with accounts and Vida’s marketing team.
• Focus on increasing unprompted willingness to recommend (UPWTR) and product penetration through cost-effective campaign and engagement management, avoiding over-reliance on high cost marketing packages.
• Lead, coordinate and monitor the performance of all account-exclusive product campaigns in partnership with Commercial.
• Act as a point of contact for operational escalations, working with the Operations and Premier Hub teams who will manage through to timely resolution.
• Identify and undertake prospecting activity with potential future top accounts and firms.
• Lead senior-level engagement with strategic technology partners.
• Notify Compliance and Operations of account leavers for system access revocation.
• Maintain and refresh all Terms of Business Agreements (TOBAs) in line with required review cycle, liaising with Vida’s Legal team for any required reviews.
• Support internal strategic initiatives such as Vida’s ongoing Mortgage Transformation programme.
• Deputise for the Director of Strategy and Partnerships where appropriate.

Requirements:

• Strong commercial acumen with a track record of delivering strategic growth through partnerships.
• Excellent data interpretation and insight capabilities to inform strategy and engagement.
• Strong communication and negotiation skills, comfortable working with C-suite and senior stakeholders.
• Great at building strong partnerships, built on a foundation of trust and efficiency. B2B relationship management, ideally within the UK mortgage market, would be preferable but not essential.
• Proven experience in proposition identification, shaping and development.
• Experience in campaign management, driving penetration through targeted partnerships.
• Highly organised and able to manage multiple initiatives and relationships simultaneously.
• Ideally prior knowledge of the UK mortgage distribution and specialist lending landscape, including Clubs, Networks, and Packagers.
• Ideally experience of working with technology partners or intermediary platforms.
• Familiarity with CRM tools and performance reporting systems.

Our Values

Our values are well established and recognised throughout our organisation. They provide a frame of reference for the behaviours expected from our colleagues every day.

We find ways to break old conventions, especially those which cause exclusion or customer harm. We look for these qualities when hiring new talent into the organisation, and they underpin our approach to personal development and performance management for all our people. At the heart of this is the fact we care about our Customers, Our Colleagues and our Communities. We are:

Visionary- We innovate and break old habits, thinking big and pushing boundaries together as one team

Inclusive - We value each other’s differences and work to see people for who they really are

Dynamic - We are flexible and fast, cutting through complexity and never accepting second best

Authentic - We are honest and genuine, what you see is what you get

We offer a comprehensive benefits package to support our employees’ professional and personal needs. Further details can be provided upon application.