Strategic B2B Marketing Manager - Growth & Insights

Wolviston Management Services Limited; Tees Valley; On-site; GBP 55,000 - 72,000; Full time

Job summary

Tioxide Materials Ltd., supported by Wolviston Management Services, seeks a Marketing Manager in Hartlepool, Co Durham to drive growth through insight-led marketing in a B2B manufacturing context.

The role partners with Sales, Technical Service and Product teams to develop strategies, analyze data, and deliver campaigns that improve market share and margins. It is a permanent, on-site position with cross-functional exposure within Commercial Operations.

Qualifications

• Experience in strategic, product, or commercial marketing.
• Degree in Marketing, Business or related discipline, or CIM qualification.
• Experience within a B2B, manufacturing, industrial or technical environment.
• Strong understanding of segmentation, positioning, and value propositions.
• Proven ability to use market intelligence and customer data to support decisions.
• Excellent analytical, communication, and stakeholder management skills.
• Commercially driven with a focus on growth, margin, and customer retention.
• Strong organisational and project management skills.

Responsibilities

• Develop and deliver marketing strategies aligned to business objectives
• Provide market intelligence, competitor analysis, and customer insights
• Identify market trends, opportunities, and evolving customer needs
• Support customer segmentation, value propositions, and route-to-market strategies
• Work collaboratively with Sales, Technical Service and Product teams
• Analyse market and sales data to support growth and margin improvement
• Support product development, new applications, and market entry strategies
• Contribute to pricing, product mix, and commercial planning
• Create high-quality reports, presentations, and business cases
• Guide externally delivered campaigns and promotional activity
• Manage relationships with external marketing agencies
• Monitor performance and continuously improve marketing effectiveness

Skills

Strategic marketing

Market segmentation & positioning

Data analysis & insights

Stakeholder management

Project management

Communication skills

Education

Degree in Marketing/Business or CIM qualification

Tools

CRM / BI tools

Job description

Tioxide Materials Ltd., supported by Wolviston Management Services, seeks a Marketing Manager in Hartlepool, Co Durham to drive growth through insight-led marketing in a B2B manufacturing context.

The role partners with Sales, Technical Service and Product teams to develop strategies, analyze data, and deliver campaigns that improve market share and margins. It is a permanent, on-site position with cross-functional exposure within Commercial Operations.