Strategic B2B Digital Growth Executive

Central Employment; Newcastle upon Tyne; On-site; GBP 25,000 - 42,000; Full time

Job summary

Central Employment is partnering with an expanding independent Performance Marketing, Design and Development agency to recruit a Digital Business Development Executive. You will lead proactive outbound outreach, identify and target UK organisations, and build selective prospect lists to secure qualified appointments for the commercial team.

The role requires commercially alert, high-energy individuals who can map opportunities, engage senior decision makers and create urgency through insight.

Qualifications

• Proven track record in B2B outbound sales and appointment setting.
• Elite phone skills for opening calls, handling objections and securing next steps.
• Elite written outreach: concise, personalised and persuasive.
• Commercial curiosity to identify growth opportunities in a business.
• Understanding of digital, web, SEO, marketing or agency services, or ability to learn quickly.
• Excellent organisation, time management and CRM discipline.
• Confidence selling a complex, consultative proposition.

Responsibilities

• Research, identify and document new business opportunities across the UK.
• Build target account lists using the agency filter.
• Identify key decision makers and budget holders including founders, CEOs and MDs.
• Prioritise prospects by fit, opportunity, timing and value.
• Maintain CRM records and pipeline stages with next actions.
• Make proactive outbound calls to start conversations and secure next steps.
• Write tailored emails showing commercial understanding and a reason to respond.
• Use LinkedIn and social channels to engage prospects.
• Represent the agency at industry networking events and map relationship opportunities.
• Create follow-up sequences across channels with persistence and professionalism.
• Book qualified meetings with decision makers for the BD team.
• Set meetings with clear context, pain points and proposed pitch angle.
• Collaborate with strategists, account managers and creatives to shape first conversations.

Skills

B2B outbound sales

Appointment setting

Outbound calling

Written outreach

Commercial curiosity

CRM discipline

Senior stakeholder engagement

Digital/marketing understanding

Tools

CRM software

Microsoft Office/Google Workspace

Job description

Central Employment is partnering with an expanding independent Performance Marketing, Design and Development agency to recruit a Digital Business Development Executive. You will lead proactive outbound outreach, identify and target UK organisations, and build selective prospect lists to secure qualified appointments for the commercial team.

The role requires commercially alert, high-energy individuals who can map opportunities, engage senior decision makers and create urgency through insight.