Store Manager: Lead Sales & Customer Experience

Seasalt; Heamoor; On-site; GBP 32,000 - 42,000; Full time

Job summary

Seasalt in Penzance is seeking a Store Manager to lead the team and run a high‑performing Seasalt store. You will coach staff, drive sales, manage stock, and deliver excellent customer service with a focus on omni‑channel opportunities.

With a 35‑hour permanent contract, you’ll set standards in service, training, visual merchandising and store operations while building a welcoming atmosphere for customers. The role rewards leadership, commercial know‑how and a passion for Seasalt products, with

Qualifications

• Proven ability to lead and develop a retail team.
• Strong customer service mindset with focus on KPI delivery.
• Experience in visual merchandising and store presentation.

Responsibilities

• Coaching and developing your team to drive performance through formative feedback, 121s and development plans.
• Creating a service culture within the store team that puts the customer at the heart of everything they do.
• Ensuring your store team are motivated to recommend additional services to drive sales such as omni-channel selling, gathering customer data, and recommending add-on purchases.
• Taking ownership of sales, profitability and KPI results, understanding what is required to drive performance in your store.
• Communicating store performances to your team and key stakeholders around the business, providing regular feedback, highlighting any risks and opportunities for the business.
• Implementing store visual merchandising, windows standards and guidelines and utilising all product information to maximise opportunities.
• Managing store operations such as stock management, loss prevention, health and safety, cash handling and store safety standards.
• Effectively recruiting a diverse and passionate team who confidently deliver excellent results.

Skills

People leadership

Coaching

Customer service

Retail KPI

Visual merchandising

Stock control

Health & safety

Job description

Seasalt in Penzance is seeking a Store Manager to lead the team and run a high‑performing Seasalt store. You will coach staff, drive sales, manage stock, and deliver excellent customer service with a focus on omni‑channel opportunities.

With a 35‑hour permanent contract, you’ll set standards in service, training, visual merchandising and store operations while building a welcoming atmosphere for customers. The role rewards leadership, commercial know‑how and a passion for Seasalt products, with