Sr. Product Marketing Manager, Amazon Payments

Amazon; Manchester; On-site; GBP 50,000 - 90,000; Full time

Job summary

Join a dynamic team at a forward-thinking company as a Sr. Product Marketing Manager, where you'll develop innovative marketing strategies for a cutting-edge payment solution. This role offers the chance to work in a fast-paced environment, driving product adoption and customer retention while collaborating with diverse internal teams and external partners. You'll leverage your analytical skills to measure impact and optimize marketing efforts, all while fostering a positive culture that values results. If you're a self-starter with a passion for marketing and a knack for strategic thinking, this is the perfect opportunity for you to make a significant impact.

Qualifications

• 6+ years of marketing experience with a focus on data and metrics.
• Proven ability to execute and scale cross-functional marketing programs.

Responsibilities

• Develop and execute marketing strategies to drive product adoption.
• Analyze data for insights and document performance results.
• Collaborate with stakeholders to enhance marketing automation.

Skills

Data-driven decision making

Strategic thinking

Excellent communication skills

Project management

Marketing strategy development

Education

Bachelor's degree in Marketing or related field

Tools

SQL

Excel

Tableau

Marketing automation tools

Job description

Sr. Product Marketing Manager, Amazon Payments

Amazon Currency Converter for Sellers (ACC) is part of Amazon Payment Products, a fast-growing business with new product launches and market-leading features which improve customers' payment experience on Amazon. ACC provides global Amazon sellers a secure and convenient way to receive their revenue from selling on Amazon worldwide. We are eagerly pursuing innovations on payment experience to help Amazon sellers streamline and grow their global businesses. If you're excited by delivering innovative experience and working with a variety of stakeholders in a fast-paced environment to delight Amazon sellers worldwide, this is the perfect opportunity for you.

The ACC Marketing team is looking for a self-motivated and experienced Sr. Product Marketing Manager. This role will be responsible for developing upper funnel marketing strategy (including external media partnerships), driving traffic generation, optimizing prospects-leads-enrollment conversions, and ensuring seller success through dynamic content across multiple channels for China-based Amazon sellers. The position involves developing and tracking scalable mechanisms through Marketing automation. Additionally, you will identify regional marketing opportunities in industrial clusters by collaborating with stakeholders to drive enrollment growth across ACC. You will work cross-functionally to boost product adoption and retention through effective communication with diverse internal teams (Product, Design, Business Intelligence, Sales, Finance, Legal) and external agencies. Success requires deep understanding of sellers, customers, business operations, products, and success levers, along with the ability to deliver results and manage competing priorities.

The ideal candidate is a self-starter comfortable with ambiguity, capable of making data-driven decisions while taking calculated risks, and passionate about leading in a fast-paced environment. You should be able to think strategically, analyze business needs, and execute flawlessly. We're looking for someone comfortable with executive interactions, who demonstrates excellent communication skills, and brings creative professionalism. You will help build a positive, results-oriented culture within our team, creating measurable impact across the Amazon Currency Converter business.

Key job responsibilities

1. Develop and execute marketing strategy for driving solution awareness, product adoption and customer retention.
2. Align strategy with business leaders and stakeholders.
3. Create, review and raise quality of marketing content for relevant channels.
4. Develop metrics and implement automated process for marketing channel management.
5. Leverage a variety of channels and tools to effectively communicate with the target audiences.
6. Analyze qualitative and quantitative data for insights.
7. Document plan, performances and results.
8. Drive marketing automation, process standardization and collaboration with stakeholders.

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to measure impact and determine improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience creating and managing complex, cross-team project plans

PREFERRED QUALIFICATIONS

- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience with customer segmentation, profiling, and targeting

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