Shopper Marketing Manager - Activation & Digital (Hybrid)

Nestlé S.A.; Crawley; Hybrid; GBP 38,000 - 48,000; Full time

Benefits offered by this job

Potential discretionary annual bonus

12 flexible days on top of 25 days

Focus on personal development and成长

Job summary

Nestlé S.A. in the United Kingdom is seeking a Shopper Marketing Manager to lead activation plans across in-store and digital touchpoints. You will manage delivery from brief to execution, ensuring on-time, on-budget results that meet shopper and commercial objectives.

Reporting to the Shopper Marketing & Retail Excellence Lead, you will collaborate with Sales, Marketing and agency partners to drive best-in-class shopper programmes across channels and customers.

Qualifications

• Experience in Shopper Marketing and activation campaigns across channels.
• Strong project management with delivery on time and budget.
• Ability to build/maintain internal and external partnerships.
• Experience working with retailers and agency partners.
• Knowledge of sales/category marketing dynamics.
• Prior NPD or innovation launch exposure preferred.

Responsibilities

• Deliver shopper activation programmes across retail and digital channels.
• Manage activation from brief to execution within budget.
• Collaborate with Sales, Category, Marketing, Field Sales and agencies.
• Coordinate POS, digital content and activation assets across channels.
• Support customer planning and joint business priorities.
• Track campaign effectiveness and derive insights for future plans.
• Identify opportunities to improve activation processes and outcomes.

Skills

Shopper Marketing

Project Management

Stakeholder Management

Digital & In-store Activation

Retail & Channel Knowledge

Job description

Nestlé S.A. in the United Kingdom is seeking a Shopper Marketing Manager to lead activation plans across in-store and digital touchpoints. You will manage delivery from brief to execution, ensuring on-time, on-budget results that meet shopper and commercial objectives.

Reporting to the Shopper Marketing & Retail Excellence Lead, you will collaborate with Sales, Marketing and agency partners to drive best-in-class shopper programmes across channels and customers.