Shopper Marketing Manager

Nestlé S.A.; Crawley; Hybrid; GBP 38,000 - 48,000; Full time

Benefits offered by this job

Potential discretionary annual bonus

12 flexible days on top of 25 days

Focus on personal development and成长

Job summary

Nestlé S.A. in the United Kingdom is seeking a Shopper Marketing Manager to lead activation plans across in-store and digital touchpoints. You will manage delivery from brief to execution, ensuring on-time, on-budget results that meet shopper and commercial objectives.

Reporting to the Shopper Marketing & Retail Excellence Lead, you will collaborate with Sales, Marketing and agency partners to drive best-in-class shopper programmes across channels and customers.

Qualifications

• Experience in Shopper Marketing and activation campaigns across channels.
• Strong project management with delivery on time and budget.
• Ability to build/maintain internal and external partnerships.
• Experience working with retailers and agency partners.
• Knowledge of sales/category marketing dynamics.
• Prior NPD or innovation launch exposure preferred.

Responsibilities

• Deliver shopper activation programmes across retail and digital channels.
• Manage activation from brief to execution within budget.
• Collaborate with Sales, Category, Marketing, Field Sales and agencies.
• Coordinate POS, digital content and activation assets across channels.
• Support customer planning and joint business priorities.
• Track campaign effectiveness and derive insights for future plans.
• Identify opportunities to improve activation processes and outcomes.

Skills

Shopper Marketing

Project Management

Stakeholder Management

Digital & In-store Activation

Retail & Channel Knowledge

Job description

Location: Gatwick: Hybrid working: 2 days per week in the office
Salary £37,500 to £47,500 depending on experience
Some of our other fantastic benefits

• Potential, discretionary annual bonus
• 12 flexible days on top of 25 days annual holiday entitlement pro rata
• A focus on personal development and growth

Although this is a full-time opportunity, please speak to us about what flexibility means to you as we are always open to discussing individual’s flexible working needs, don’t let this stop you from applying.

Position Summary

We have an exciting opportunity for a Shopper Marketing Manager to join our Nestlé Nutrition & Health team to manage the development and execution of shopper activation plans across all customers and channels, including in-store and digital touchpoints.

You will manage activation delivery from brief to execution, ensuring activity is delivered on time, in full and within budget while achieving agreed shopper and commercial objectives.

Reporting directly to the Shopper Marketing & Retail Excellence Lead, you will be working for the world’s largest food & drink manufacturer with some of the worlds most loved Supplement brands, think Solgar, Vital Proteins, Pure Encapsulations and more!

Your impact

Collaborating cross-functionally with Sales, Category, Marketing, Field Sales and agency partners, you will deliver best-in-class shopper activation programmes across retail, e-commerce, customer and trade touchpoints, driving excellent execution while generating learning and insights to improve future plans.

Key responsibilities will include:

• Deliver shopper activation programmes that support customer, category and brand priorities across retail and digital channels
• Deliver in-store, digital and customer-facing experiences to agreed standards
• Manage POS, digital content and activation assets across physical and online channels
• Support customer planning and joint business priorities through tailored activation recommendations
• Build relationships with customer marketing contacts and retailer media teams
• Coordinate external partners to ensure high-quality execution delivered on time and within budget
• Track campaign effectiveness, evaluate results and use insights to improve future activity
• Identify opportunities to enhance activation processes, ways of working and shopper outcomes

Your ingredients for success

We are looking for a passionate self-starter with a curious and creative mindset to succeed in an exciting and fast paced channel. Experience within Shopper Marketing and delivering activation campaigns and customer programmes across physical and digital channelsis essential.

You will also have:

Essential skills:

• Experience supporting NPD or innovation launches
• Ability to build strong relationships internally within matrix and multi-functional teams and external stakeholders
• Strong project management capability.
• Ability to prioritise and juggle multiple projects with a strong attention to detail
• Experience within category, marketing or sales.
• Experience working with retailers and agency partners.

What you need to know

We will be considering candidates as they apply and may close the advert early should sufficient applications be received. We encourage you to apply as soon as possible.

Our Commitment to Inclusive Hiring

At Nestlé, our values are rooted in respect. We believe that embracing diversity and creating an inclusive environment enables everyone to reach their full potential and drives innovation. We welcome applicants from all backgrounds.

We know that not everyone will meet every requirement listed in this advert. If you're excited about the opportunity and can demonstrate relevant skills, experience or potential, we'd encourage you to apply.

Accessibility & Adjustments

At Nestlé, we're committed to creating an inclusive and supportive recruitment experience where everyone can perform at their best.

If you require any adjustments at any stage of the recruitment process, please let us know. We'll work with you to understand your needs and make appropriate arrangements. Any information you share with us will be treated in the strictest confidence and used only to support you throughout the recruitment process.