Senior Tracking & Analytics Lead (GA4, GTM, CRM) – Hybrid

Modo25; Leeds; Hybrid; GBP 41,000 - 50,000; Full time

Benefits offered by this job

4‑day week

23 days annual leave

Health insurance

Discounts on Apple Watch

Gym membership discount

Retail/leisure vouchers

Flexible working

Central Leeds office

Electric car scheme

Office dog

Job summary

Modo25 is seeking a hands-on measurement specialist to lead tracking and measurement implementation for our client base. You will audit and rebuild GA4, GTM, and server-side tagging, with full client ownership and QA responsibility.

The role requires hybrid work with travel to our Leeds HQ, offering a salary up to £45k depending on experience. You will collaborate across consent, CRM, app measurement, and data integration to drive data-driven marketing decisions.

Qualifications

• Hands-on GA4 and Google Tag Manager implementation experience.

Responsibilities

• Audit GA4 properties end to end: data streams, events, dimensions, metrics, and data retention.

Skills

GA4

Google Tag Manager

Server-side tagging

Consent management

Conversion tracking

Technical specifications

Project planning

Tools

BigQuery

Salesforce

Zapier

Firebase

Job description

Modo25 is seeking a hands-on measurement specialist to lead tracking and measurement implementation for our client base. You will audit and rebuild GA4, GTM, and server-side tagging, with full client ownership and QA responsibility.

The role requires hybrid work with travel to our Leeds HQ, offering a salary up to £45k depending on experience. You will collaborate across consent, CRM, app measurement, and data integration to drive data-driven marketing decisions.