Senior Sales Development Representative (HF1333312)

Apprentify; Birmingham; Hybrid; GBP 26,000 - 32,000; Full time

Benefits offered by this job

25 days holiday

Commission

Job summary

Apprentify in Birmingham is seeking a Senior Sales Development Representative to join our fast‑growing SaaS team. This hybrid/flexible role combines outbound prospecting with building a robust sales pipeline from the Midlands and beyond.

You'll be the first point of contact for potential customers, qualifying opportunities and collaborating with marketing and sales to meet weekly targets. The position offers a competitive base salary, uncapped commission, and strong development opportunities.

Qualifications

• 18–24 months experience in a similar sales or SDR role.
• Proven track record of meeting or exceeding targets.
• Degree-level education or equivalent experience.
• Strong written and verbal communication skills.
• Ability to understand customer challenges and position value-led solutions.
• Highly organised, detail-focused, and self-motivated.
• Ambitious mindset with a desire to progress and develop.

Responsibilities

• Generate new business leads through outbound prospecting.
• Identify and qualify opportunities across target accounts.
• Communicate with prospects via phone, email, and other digital channels.
• Meet and exceed weekly KPIs and sales targets.
• Work closely with the Marketing team and wider Sales function.
• Build strong relationships with prospective customers and stakeholders.

Skills

Outbound prospecting

Target achievement

Communication skills

Organization

Self-motivated

Ambitious mindset

Education

Degree-level education

Job description

Senior Sales Development Representative

Location: Birmingham (hybrid/flexible)

Salary: £26,000–£32,000 DOE + £12,000–£15,000 OTE

About The Company

We are a fast‑growing UK‑based SaaS company providing a cloud platform that helps public‑sector organisations manage social media and digital community engagement at scale.

Our software enables teams to monitor conversations, respond efficiently to the public, gain insight through analytics and sentiment analysis, and operate with strong governance and compliance. Trusted by hundreds of organisations, including local authorities and emergency services, our platform supports millions of digital interactions every year.

The Role

We’re looking for a Senior Sales Development Representative to join a high‑energy, target‑driven sales team focused on generating new business opportunities. This role is ideal for someone who enjoys prospecting, opening doors in new markets, and working closely with marketing and sales colleagues to build a strong pipeline.

You will be one of the first points of contact for prospective customers, representing the business with confidence, curiosity, and professionalism.

Key Responsibilities

• Generate new business leads through outbound prospecting
• Identify and qualify opportunities across target accounts
• Communicate with prospects via phone, email, and other digital channels
• Meet and exceed weekly KPIs and sales targets
• Work closely with the Marketing team and wider Sales function
• Build strong relationships with prospective customers and stakeholders

What We’re Looking For

• 18–24 months’ experience in a similar sales or SDR role
• Proven track record of meeting or exceeding targets
• Degree‑level education or equivalent experience
• Strong written and verbal communication skills
• Ability to understand customer challenges and position value‑led solutions
• Highly organised, detail‑focused, and self‑motivated
• Ambitious mindset with a desire to progress and develop

Why Join Us

You’ll be joining a fun, inclusive, and ambitious team that works hard while genuinely supporting one another. We offer a flexible working environment, 25 days’ holiday, a competitive salary with commission, and ongoing training and development opportunities. Our modern Birmingham city‑centre office is easily accessible, with hybrid and remote working options available.

We believe that diversity makes us stronger and more innovative. We warmly welcome applications from individuals of all backgrounds, experiences, and perspectives.