Senior Marketing Manager — Education Impact (Hybrid)

Ambition Institute; Birmingham; Hybrid; GBP 36,000 - 43,000; Full time

Benefits offered by this job

Advanced training & development

25 days’ annual leave plus bank/public

Employer pension contribution 11%

Hybrid working culture

Office in Birmingham, Manchester or 
L

Wellbeing support line

Job summary

Ambition Institute in Birmingham is seeking a Senior Marketing Manager to drive marketing strategy for training programmes, with autonomy on channel choices and budget allocation. The role supports recruitment, alumni comms and lead generation across Birmingham, Manchester, or London sites.

You will work in a flexible, Agile, hybrid setup, reporting to the Associate Director of Marketing and Digital. The position emphasizes data-driven campaigns and impactful brand delivery.

Qualifications

• Experience delivering multi-channel marketing campaigns that generate high-quality leads.
• Ability to plan, execute and evaluate campaigns using real-time data.
• Strong copywriting and adapting tone to brand guidelines.

Responsibilities

• Lead marketing strategy for assigned programmes, plan and refine campaigns using data.
• Shape messaging and website content based on educator and leader needs.
• Collaborate with internal teams, partners and suppliers on recruitment and communications.
• Enhance marketing operations with automation, reporting and budgeting.

Skills

Marketing strategy

Multi-channel campaigns

Data-driven decisions

Budget management

Copywriting

Relationship management

Project management

Engaging stakeholders

Tools

Salesforce

Pardot

Adobe InDesign

Tracking software

Job description

Ambition Institute in Birmingham is seeking a Senior Marketing Manager to drive marketing strategy for training programmes, with autonomy on channel choices and budget allocation. The role supports recruitment, alumni comms and lead generation across Birmingham, Manchester, or London sites.

You will work in a flexible, Agile, hybrid setup, reporting to the Associate Director of Marketing and Digital. The position emphasizes data-driven campaigns and impactful brand delivery.