Senior Marketing Manager, UK Education Programs (Hybrid)

Ark Curriculum Plus; Greater London; Hybrid; GBP 47,000 - 50,000; Full time

Benefits offered by this job

Flexible working

Remote working up to 10 days a year

27 days annual leave rising to 30 days

Office closure between Christmas and N

Ark Pension Trust 11% contribution

Professional development opportunities

Ark Rewards discounts

Job summary

Ark Curriculum Plus (AC+) in West London is seeking a Senior Marketing Manager to drive growth for school-facing education programmes and Ark Institute initiatives. You will lead multi‑channel campaigns, collaborate with product and school-facing teams, and shape communications to recruit and engage our audiences.

Reporting to the Head of Marketing, you’ll manage content, demand generation, and thought leadership while adapting plans as curriculum developments and market needs evolve.

Qualifications

• Right to work in the UK.
• Educated to degree level.
• Experience delivering successful multi‑channel marketing campaigns.
• Experience owning marketing activity from planning to evaluation.
• Strong copywriting and content development skills.

Responsibilities

• Lead planning and delivery of marketing across education programmes and initiatives.
• Develop integrated campaigns across paid, owned, and earned channels.
• Shape marketing approaches using market insight and customer data.
• Lead thought leadership campaigns to raise Ark's profile.
• Develop messaging and go‑to‑market plans for programmes and initiatives.
• Manage customer communications and nurture activity across the journey.
• Monitor performance and provide recommendations to improve ROI.
• Collaborate with programme teams and external partners.

Skills

Marketing campaigns

Content development

CRM systems

SEO

Google Ads

Paid social

Analytics

Stakeholder management

Project management

Copywriting

Education

Degree level

Tools

Salesforce

Canva

Job description

Ark Curriculum Plus (AC+) in West London is seeking a Senior Marketing Manager to drive growth for school-facing education programmes and Ark Institute initiatives. You will lead multi‑channel campaigns, collaborate with product and school-facing teams, and shape communications to recruit and engage our audiences.

Reporting to the Head of Marketing, you’ll manage content, demand generation, and thought leadership while adapting plans as curriculum developments and market needs evolve.