Senior Marketing Manager

Paragon Scotland Limited; Doncaster; On-site; GBP 40,000 - 50,000; Full time

Job summary

An established industry player is seeking a dynamic Senior Marketing Manager to lead a talented team in driving impactful marketing initiatives. This full-time role emphasizes strategic thinking and hands-on management, requiring a deep understanding of the marketing mix and excellent leadership skills. You will play a crucial role in aligning marketing strategies with business objectives, while also fostering team development and ensuring successful campaign execution. If you are passionate about innovative marketing and want to make a significant impact, this opportunity is perfect for you.

Benefits

Company pension

On-site parking

Referral programme

Qualifications

• Proven experience as a Marketing Manager with leadership responsibilities.
• Expertise in digital, content, and offline marketing strategies.

Responsibilities

• Lead and manage the marketing team, setting clear objectives.
• Oversee planning and execution of multi-channel marketing campaigns.

Skills

Team Leadership

Marketing Strategy

Project Management

Data Analysis

Communication Skills

Education

Degree in Marketing or Business

Job description

Paragon Scotland Limited provided pay range

This range is provided by Paragon Scotland Limited. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Paragon Scotland Limited

Job Title: Senior Marketing Manager

Location: Onsite DN4

About the Role

Paragon Scotland Limited specializes in providing a full suite of management services tailored to meet the unique needs of the businesses we work with. Our aim is to deliver outstanding services in administration, marketing, operations, and sales by integrating with the brands we serve.

In this role, you will support Touchstone Education, an online learning platform dedicated to helping clients maximize returns on their investments and achieve success.

We are seeking an experienced and results-driven Marketing Manager to lead and inspire a dynamic marketing team. This position requires a deep understanding of the marketing mix, excellent leadership skills, and a passion for delivering successful, on-time campaigns. You will play a crucial role in driving strategic marketing initiatives while collaborating closely with senior leadership to align marketing strategies with business objectives. This is a hands-on leadership position that combines strategic thinking with day-to-day team management.

Key Responsibilities

• Lead and manage the marketing team, setting clear objectives, fostering development, and ensuring motivation.
• Provide coaching, mentorship, and performance feedback to promote team growth and productivity.

Campaign Planning & Execution

• Oversee the planning, execution, and evaluation of multi-channel marketing campaigns.
• Ensure campaigns are delivered on time, within budget, and meet quality standards.
• Develop and implement integrated marketing strategies across digital, content, social media, PR, and offline channels.
• Collaborate with internal stakeholders to align marketing efforts with broader business goals.

Performance Monitoring & Optimization

• Monitor and report on marketing performance, using data-driven insights to optimize strategies and improve ROI.
• Use analytics to track KPIs and adjust tactics for continuous improvement.

External Agency & Supplier Management

• Manage relationships with external agencies and suppliers to support marketing activities and ensure seamless execution.

Industry Awareness & Innovation

• Stay informed about industry trends, competitor activities, and emerging marketing strategies to maintain innovative and competitive approaches.

What We’re Looking For

• Proven experience as a Marketing Manager or similar leadership role, with a strong track record of managing marketing teams.
• Expertise in the full marketing mix, including digital, content, social media, PR, and offline marketing.
• Excellent people management skills with the ability to motivate and develop a high-performing team.
• Strong project management capabilities, with experience handling multiple projects simultaneously.
• Advanced analytical skills with experience using data to drive marketing decisions.
• Exceptional communication and stakeholder management skills.
• A proactive, results-driven approach with a passion for impactful marketing strategies.

Preferred Qualifications & Experience

• Degree in Marketing, Business, or a related field (or equivalent experience).
• Minimum of 5 years of industry experience in a marketing role with leadership responsibilities.
• Experience managing external agencies and suppliers.

Why Join Us?

• If you are a dynamic, strategic, and hands-on Marketing Manager looking to lead a talented team and drive impactful marketing initiatives, we’d love to hear from you! Join us and contribute to our ongoing success while growing your career in a collaborative and innovative environment.

Job Type: Full-time

Pay: £40,000.00-£50,000.00 per year

• Company pension
• On-site parking
• Referral programme

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

Industries

• Marketing Services

Referrals increase your chances of interviewing at Paragon Scotland Limited by 2x