Senior Marketing Data Analyst — Growth & Insights

Academic Key; Greater London; Hybrid; GBP 75,000 - 110,000; Full time

Job summary

Quince in London is seeking a Staff Data Analyst, Marketing to own analytics across marketing channels. You will build automated dashboards, run experiments and deliver insights to improve acquisition, engagement and LTV.

You will partner with the US team, Product and CRM to design lifecycle programmes, A/B tests and incrementality studies, while upholding GDPR and data quality standards.

Qualifications

• Bachelor’s degree in a quantitative field such as Statistics, Mathematics, Economics or Data Science.
• Master’s degree is a plus.
• 7+ years in a data analytics role, preferably in e-commerce/tech.
• Strong SQL and data visualization skills (Tableau/Looker/Power BI/Mixpanel).
• Knowledge of statistical analysis and A/B testing; Python or R a plus.

Responsibilities

• Partner with US team to understand replication needs and gaps.
• Develop and maintain automated reports to track Marketing KPIs: New/Returning Customers, LTV/CAC, ROAS.
• Conduct ad-hoc analyses to identify channel inefficiencies and growth opportunities.
• Collaborate with Product, Engineering and Performance teams on experiments and incrementality studies.
• Deliver data-driven lifecycle programs including key drivers of high-value customers and A/B/multivariate tests.
• Identify triggers for next-best actions based on customer behavior.
• Ensure data quality and GDPR compliance in collaboration with the US team.
• Contribute to the international team's growth.

Skills

SQL

Data viz

A/B testing

Python/R basics

Communication

Education

Bachelor’s degree in quantitative field

Master’s degree is a plus

Tools

Tableau

Looker

Power BI

Mixpanel

Job description

Quince in London is seeking a Staff Data Analyst, Marketing to own analytics across marketing channels. You will build automated dashboards, run experiments and deliver insights to improve acquisition, engagement and LTV.

You will partner with the US team, Product and CRM to design lifecycle programmes, A/B tests and incrementality studies, while upholding GDPR and data quality standards.