Senior Marketing Analyst (Commercial)

TN United Kingdom; Bolton; On-site; GBP 30,000 - 50,000; Full time

Job summary

An exciting opportunity awaits as a Digital Analyst in a dynamic team focused on marketing analysis. This role allows you to influence marketing strategies and enhance performance across various channels. You'll work closely with channel managers, utilizing tools like Google Analytics and SQL to provide insights that drive efficiency. The company fosters a collaborative environment, encouraging creativity and support among team members. With a range of benefits and a focus on employee well-being, this position is perfect for those looking to make a significant impact in a forward-thinking organization.

Benefits

Long-term bonus plan

25 days holidays plus bank holidays

5% pension contribution with company matching

Discounted gym membership

On-site spa

Mental health support

Free parking

Complimentary breakfast

Coffee at Starbucks

Enhanced family leave

Qualifications

• 2-3 years of experience in performance marketing analysis.
• Confidence in making recommendations and challenging the status quo.

Responsibilities

• Lead campaign analysis and evaluate paid acquisition campaigns.
• Collaborate with internal teams and external partners to enhance SEM products.

Skills

Performance Marketing Analysis

Google Analytics

SQL

BigQuery

PowerBi

Organizational Skills

Tools

Google Analytics

GA360

GA4

BigQuery

SQL

PowerBi

Job description

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Client:

AO

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Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

ec6fafd4f674

Job Views:

11

Posted:

26.04.2025

Expiry Date:

10.06.2025

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Job Description:

About The Role

Step into an exciting role as a Digital Analyst based in the commercial team of our UK Retail Business. We're looking for an individual with a solid foundation in marketing analysis who is eager to grow and make an impact.

This role offers exposure to our operations, working alongside channel managers to analyze and enhance performance across channels. You'll make recommendations and see them through to results.

You will have the opportunity to shape our marketing strategies across various channels, refine reporting processes, and be involved in the integration of GA4 and econometric data modeling.

As part of our acquisition analytics team, your insights and strategic recommendations will drive marketing efficiency.

We believe in collaboration, so all AOers come into the office Monday to Friday, fostering better communication, creativity, support, and motivation.

Here's What You Can Expect To Be Doing

• Lead Campaign Analysis: evaluate paid acquisition campaigns, design and implement trials and strategies.
• Streamline Processes: improve efficiency, automate reporting where possible.
• Technology Integration: contribute to integrating new paid acquisition technologies.
• Cross-Functional Partnership: collaborate with internal teams and external partners to align strategies and enhance SEM products.
• Support Forecasting: assist in planning and forecasting with channel managers.

A Few Things About You

• 2-3 years of experience in performance marketing analysis
• Confidence in making recommendations
• Ability to challenge the status quo and suggest improvements
• Experience with online analytics tools (Google Analytics, GA360, GA4), BigQuery, SQL, or PowerBi
• Ambitious, self-motivated, with excellent organizational skills

A Bit About Us

When it comes to appliances and electricals, we’ve got the lot. Washing machines? Yep. TVs? Check. Laptops? Absolutely. Everything except doorbells (just kidding, we’ve got those too).

We’re known for helping our customers brilliantly—and it’s no different for AOers. We care about more than your CV because together we can do extraordinary things.

As an AOer, you’ll have access to numerous benefits designed to support you through important moments. Further details are available on our benefits page:

• Our Value Creation Plan: a long-term bonus plan sharing our success, rewarding exceptional performance.
• Holidays: 25 days plus bank holidays (increasing to 27 days after 2 years).
• Pension: contribute 5% of your salary, with company matching.
• Be VIP at the AO Arena: win tickets and pre-sale access!
• Health & wellbeing: discounted gym membership, onsite spa, virtual GP, mental health support, and more.
• Discounts: exclusive across our product range.
• Family leave: enhanced maternity, paternity, and adoption leave.
• Making a difference: 2 paid days annually to volunteer.
• On-site perks: free parking, complimentary breakfast, and coffee at Starbucks.